THE IMPACT OF CORPORATE SOCIAL RESPONSIBILITY ON LOCALS; THE CASE OF THE HOSPITALITY SECTOR IN CRETE

The current paper focuses upon the impact of Corporate Social Responsibility (CSR) on locals’ opinions regarding the hospitality sector in Crete. The main research aim driving the current study is to evaluate respondents’ (locals’) willingness to pay a premium for CSR activities in the hospitality...

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Bibliographic Details
Main Authors: Alexandros Apostolakis, Corina Daniil, Markos Kourgiantakis
Format: Article
Language:English
Published: University of Huelva 2022-09-01
Series:Enlightening Tourism: A Pathmaking Journal
Subjects:
Online Access:https://www.uhu.es/publicaciones/ojs/index.php/et/article/view/7186
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