SHORT SUPPLY CHAINS - A NEW PARADIGM OF AGRICULTURAL MARKETING

Short supply chains are a new approach to agricultural marketing, responding to the challenges posed by globalization and the complexity of traditional supply chains, and changing the way agrarian producers market their products and interact with consumers. This article explores the impact of short...

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Bibliographic Details
Main Authors: Florin PUIU, Adrian TUREK-RAHOVEANU
Format: Article
Language:English
Published: University of Agricultural Sciences and Veterinary Medicine, Bucharest 2024-01-01
Series:Scientific Papers Series : Management, Economic Engineering in Agriculture and Rural Development
Online Access:https://managementjournal.usamv.ro/pdf/vol.24_4/Art76.pdf
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