INFLUENCE OF RELIGION ON PAKISTANI MAINSTREAM MEDIA: AN APPLICATION OF BELIEFS INTO ACTION SCALE FOR JOURNALISTS

This cross-sectional survey explored the influence of religion on Pakistani journalists by applying the Belief into Action Scale. The study based on responses from 300 journalists, discovered influence of religious beliefs held by the journalists of digital and electronic media on their professiona...

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Main Authors: DR. RIAZ AHMAD SAEED, DR. AQEEL AHMED, DR. ULFAT NISA
Format: Article
Language:English
Published: Hamdard Foundation 2025-03-01
Series:Hamdard Islamicus
Online Access:https://hamdardislamicus.com.pk/index.php/hi/article/view/957
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author DR. RIAZ AHMAD SAEED
DR. AQEEL AHMED
DR. ULFAT NISA
author_facet DR. RIAZ AHMAD SAEED
DR. AQEEL AHMED
DR. ULFAT NISA
author_sort DR. RIAZ AHMAD SAEED
collection DOAJ
description This cross-sectional survey explored the influence of religion on Pakistani journalists by applying the Belief into Action Scale. The study based on responses from 300 journalists, discovered influence of religious beliefs held by the journalists of digital and electronic media on their professional (journalistic) practices. The findings demonstrated that the Belief into Action Scale was a highly reliable measure to assess the influence of religion on Pakistani journalists. The results observed that Pakistani male journalists were more influenced by religious beliefs than their female counterparts. Similarly, the journalists employed in digital media setups displayed a greater inclination towards faith while performing their professional duties than the ones belonging to electronic media organizations. Moreover, the study participants with more experience and increasing age were found to be more practically religious and tended to be more influenced by their religious beliefs while fulfilling their professional responsibilities. However, this research discovered that the journalists holding higher academic qualifications showed a lesser tendency to practicing religion than their contemporaries with lower educational qualifications.
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series Hamdard Islamicus
spelling doaj-art-a5dd9ded1a3b45de826be2d86b843e072025-08-20T02:13:06ZengHamdard FoundationHamdard Islamicus0250-71962025-03-0148110.57144/hi.v48i1.957INFLUENCE OF RELIGION ON PAKISTANI MAINSTREAM MEDIA: AN APPLICATION OF BELIEFS INTO ACTION SCALE FOR JOURNALISTSDR. RIAZ AHMAD SAEED 0DR. AQEEL AHMED 1DR. ULFAT NISA 2National University of Modern Languages, Islamabad, PakistanNational University of Modern Languages, Islamabad, PakistanNational University of Modern Languages, Islamabad, Pakistan Email: ulfat.nisa@numl.esu.pk This cross-sectional survey explored the influence of religion on Pakistani journalists by applying the Belief into Action Scale. The study based on responses from 300 journalists, discovered influence of religious beliefs held by the journalists of digital and electronic media on their professional (journalistic) practices. The findings demonstrated that the Belief into Action Scale was a highly reliable measure to assess the influence of religion on Pakistani journalists. The results observed that Pakistani male journalists were more influenced by religious beliefs than their female counterparts. Similarly, the journalists employed in digital media setups displayed a greater inclination towards faith while performing their professional duties than the ones belonging to electronic media organizations. Moreover, the study participants with more experience and increasing age were found to be more practically religious and tended to be more influenced by their religious beliefs while fulfilling their professional responsibilities. However, this research discovered that the journalists holding higher academic qualifications showed a lesser tendency to practicing religion than their contemporaries with lower educational qualifications. https://hamdardislamicus.com.pk/index.php/hi/article/view/957
spellingShingle DR. RIAZ AHMAD SAEED
DR. AQEEL AHMED
DR. ULFAT NISA
INFLUENCE OF RELIGION ON PAKISTANI MAINSTREAM MEDIA: AN APPLICATION OF BELIEFS INTO ACTION SCALE FOR JOURNALISTS
Hamdard Islamicus
title INFLUENCE OF RELIGION ON PAKISTANI MAINSTREAM MEDIA: AN APPLICATION OF BELIEFS INTO ACTION SCALE FOR JOURNALISTS
title_full INFLUENCE OF RELIGION ON PAKISTANI MAINSTREAM MEDIA: AN APPLICATION OF BELIEFS INTO ACTION SCALE FOR JOURNALISTS
title_fullStr INFLUENCE OF RELIGION ON PAKISTANI MAINSTREAM MEDIA: AN APPLICATION OF BELIEFS INTO ACTION SCALE FOR JOURNALISTS
title_full_unstemmed INFLUENCE OF RELIGION ON PAKISTANI MAINSTREAM MEDIA: AN APPLICATION OF BELIEFS INTO ACTION SCALE FOR JOURNALISTS
title_short INFLUENCE OF RELIGION ON PAKISTANI MAINSTREAM MEDIA: AN APPLICATION OF BELIEFS INTO ACTION SCALE FOR JOURNALISTS
title_sort influence of religion on pakistani mainstream media an application of beliefs into action scale for journalists
url https://hamdardislamicus.com.pk/index.php/hi/article/view/957
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AT draqeelahmed influenceofreligiononpakistanimainstreammediaanapplicationofbeliefsintoactionscaleforjournalists
AT drulfatnisa influenceofreligiononpakistanimainstreammediaanapplicationofbeliefsintoactionscaleforjournalists