Shopping Data for Population Health Surveillance: Opportunities, Challenges, and Future Directions
AbstractThe growing ubiquity of digital footprint data presents new opportunities for behavioral epidemiology and public health research. Among these, supermarket loyalty card data—passively collected records of consumer purchases—offer objective, high-frequency insights into health-relat...
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| Main Authors: | , , |
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| Format: | Article |
| Language: | English |
| Published: |
JMIR Publications
2025-08-01
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| Series: | Journal of Medical Internet Research |
| Online Access: | https://www.jmir.org/2025/1/e75720 |
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