Adoption of Artificial Intelligence in Small and Medium-Sized Enterprises in Spain: The Role of Competences and Skills

This article explores the determinants of the adoption of artificial intelligence (AI) in small and medium-sized enterprises (SMEs) with special attention to the impact of competencies and skills. The research was based on data from a representative sample of SMEs in Spain and used logistic regre...

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Main Authors: Mammadov Huseyn, África Ruiz-Gándara, Luis González-Abril, Isidoro Romero
Format: Article
Language:English
Published: Editura ASE 2024-08-01
Series:Amfiteatru Economic
Subjects:
Online Access:https://www.amfiteatrueconomic.ro/temp/Article_3340.pdf
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author Mammadov Huseyn
África Ruiz-Gándara
Luis González-Abril
Isidoro Romero
author_facet Mammadov Huseyn
África Ruiz-Gándara
Luis González-Abril
Isidoro Romero
author_sort Mammadov Huseyn
collection DOAJ
description This article explores the determinants of the adoption of artificial intelligence (AI) in small and medium-sized enterprises (SMEs) with special attention to the impact of competencies and skills. The research was based on data from a representative sample of SMEs in Spain and used logistic regression econometric analysis. Additionally, the study applied an innovative AI technique, Generative Adversarial Networks (GANs), to balance the data set. The findings indicate that SMEs whose business owners / managers have university degrees or high levels of professional training, those with information technology (IT) experts among their staff, and those providing IT-related training for employees are all more likely to adopt AI. Furthermore, SMEs equipped with management skills in Enterprise Resource Planning (ERP) systems and marketing analytics tools, and SMEs engaged in collaboration with universities and research centres, demonstrate a greater propensity to integrate AI into their operations. The implications of these findings are significant for both business management and public policy. From a managerial perspective, the results underscore the importance of investing in training programmes and initiatives aimed at upgrading the skill set of employees and managers to effectively use AI in business operations. On the policy front, the conclusions suggest an active role for public administrations in promoting the adoption of AI among SMEs by designing initiatives focused on improving key digital competencies
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spelling doaj-art-a4aa45e3135741d3835919b890848db42025-08-20T03:19:00ZengEditura ASEAmfiteatru Economic1582-91462247-91042024-08-01266784886610.24818/EA/2024/67/848 Adoption of Artificial Intelligence in Small and Medium-Sized Enterprises in Spain: The Role of Competences and SkillsMammadov Huseyn0https://orcid.org/0000-0001-9792-1364África Ruiz-Gándara1https://orcid.org/0000-0001-9764-925XLuis González-Abril 2https://orcid.org/0000-0002-2532-0946Isidoro Romero3https://orcid.org/0000-0001-8764-2599University of Seville, Seville, Spain; University of Urbino, Urbino, ItalyUniversity of Seville, Seville, SpainUniversity of Seville, Seville, SpainUniversity of Seville, Seville, SpainThis article explores the determinants of the adoption of artificial intelligence (AI) in small and medium-sized enterprises (SMEs) with special attention to the impact of competencies and skills. The research was based on data from a representative sample of SMEs in Spain and used logistic regression econometric analysis. Additionally, the study applied an innovative AI technique, Generative Adversarial Networks (GANs), to balance the data set. The findings indicate that SMEs whose business owners / managers have university degrees or high levels of professional training, those with information technology (IT) experts among their staff, and those providing IT-related training for employees are all more likely to adopt AI. Furthermore, SMEs equipped with management skills in Enterprise Resource Planning (ERP) systems and marketing analytics tools, and SMEs engaged in collaboration with universities and research centres, demonstrate a greater propensity to integrate AI into their operations. The implications of these findings are significant for both business management and public policy. From a managerial perspective, the results underscore the importance of investing in training programmes and initiatives aimed at upgrading the skill set of employees and managers to effectively use AI in business operations. On the policy front, the conclusions suggest an active role for public administrations in promoting the adoption of AI among SMEs by designing initiatives focused on improving key digital competencieshttps://www.amfiteatrueconomic.ro/temp/Article_3340.pdfartificial intelligencesmedigital competencedigital skilldigitalisationinformation technologygan
spellingShingle Mammadov Huseyn
África Ruiz-Gándara
Luis González-Abril
Isidoro Romero
Adoption of Artificial Intelligence in Small and Medium-Sized Enterprises in Spain: The Role of Competences and Skills
Amfiteatru Economic
artificial intelligence
sme
digital competence
digital skill
digitalisation
information technology
gan
title Adoption of Artificial Intelligence in Small and Medium-Sized Enterprises in Spain: The Role of Competences and Skills
title_full Adoption of Artificial Intelligence in Small and Medium-Sized Enterprises in Spain: The Role of Competences and Skills
title_fullStr Adoption of Artificial Intelligence in Small and Medium-Sized Enterprises in Spain: The Role of Competences and Skills
title_full_unstemmed Adoption of Artificial Intelligence in Small and Medium-Sized Enterprises in Spain: The Role of Competences and Skills
title_short Adoption of Artificial Intelligence in Small and Medium-Sized Enterprises in Spain: The Role of Competences and Skills
title_sort adoption of artificial intelligence in small and medium sized enterprises in spain the role of competences and skills
topic artificial intelligence
sme
digital competence
digital skill
digitalisation
information technology
gan
url https://www.amfiteatrueconomic.ro/temp/Article_3340.pdf
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AT luisgonzalezabril adoptionofartificialintelligenceinsmallandmediumsizedenterprisesinspaintheroleofcompetencesandskills
AT isidororomero adoptionofartificialintelligenceinsmallandmediumsizedenterprisesinspaintheroleofcompetencesandskills