THEORETICAL AND EXPERIMENTAL STUDY OF THE ECONOMIC BEHAVIOR IRRATIONAL COMPONENT OF UKRAINIAN SOCIETY IN SPECIFIC MARKETS
The subject matter of the article is the theoretical-methodical and applied principles of behavioural economics and their implementation in Ukrainian society. The goal of the work is to analyse the theory of irrationality in the economic context to find out what its character is in modern Ukrainian...
Saved in:
| Main Authors: | , , , |
|---|---|
| Format: | Article |
| Language: | English |
| Published: |
Kharkiv National University of Radio Electronics
2023-08-01
|
| Series: | Сучасний стан наукових досліджень та технологій в промисловості |
| Subjects: | |
| Online Access: | https://itssi-journal.com/index.php/ittsi/article/view/405 |
| Tags: |
Add Tag
No Tags, Be the first to tag this record!
|
| _version_ | 1850058033517821952 |
|---|---|
| author | Artem Khovrat Denys Teslenko Nural Huliiev Valentyna Kyriy |
| author_facet | Artem Khovrat Denys Teslenko Nural Huliiev Valentyna Kyriy |
| author_sort | Artem Khovrat |
| collection | DOAJ |
| description |
The subject matter of the article is the theoretical-methodical and applied principles of behavioural economics and their implementation in Ukrainian society. The goal of the work is to analyse the theory of irrationality in the economic context to find out what its character is in modern Ukrainian conditions, as well as to confirm the main paradoxes inherent in the individual’s decision-making behaviour. The following tasks were solved in the article: highlighting important aspects of the theory of irrationality for experimental analysis; determination of the methodology of experiments based on internationally recognized works; proposing a hypothesis regarding Ukrainian realities; conducting experiments according to the proposed methodology to test the proposed hypotheses and systematize the obtained results. The following methods are used: analytical and inductive methods for determining the set of behavioural experiments and building hypotheses regarding their results; experimental method and method of mathematical processing to check the presence of selected behavioural deviations in Ukraine. The following results were obtained: it was determined that in Ukrainian society there is a difference between the degree of individualistic attitudes in different age groups; determined change in the perception of information of different generations as a result of more significant digitization of the young population; a higher tendency of children to risk for certain conditions is determined; the similarity of the obtained results of the experiments with the global ones are established and the impact of technologies on the economic behaviour of individuals and the peculiarities caused by the historical context and expanded access to information, in general, are determined. Conclusions: the use of analytical and inductive methods in combination with an experimental approach confirmed the existence of some of the classic behavioural patterns for modern Ukrainian society, in particular: the Allais paradox, the effect of bounded rationality, the effect of joining the majority, the effect of ownership and asymmetric dominance. In addition, based on the obtained results, it was determined that for Ukraine there is a significant difference between the nature of irrationality in different age groups, however, the postulation of this statement beyond the selected target groups requires additional research, as well as consideration of the context of other market entities.
|
| format | Article |
| id | doaj-art-9fd1ca22d59a4aff83337b7ab9971e32 |
| institution | DOAJ |
| issn | 2522-9818 2524-2296 |
| language | English |
| publishDate | 2023-08-01 |
| publisher | Kharkiv National University of Radio Electronics |
| record_format | Article |
| series | Сучасний стан наукових досліджень та технологій в промисловості |
| spelling | doaj-art-9fd1ca22d59a4aff83337b7ab9971e322025-08-20T02:51:15ZengKharkiv National University of Radio ElectronicsСучасний стан наукових досліджень та технологій в промисловості2522-98182524-22962023-08-012(24)10.30837/ITSSI.2023.24.221THEORETICAL AND EXPERIMENTAL STUDY OF THE ECONOMIC BEHAVIOR IRRATIONAL COMPONENT OF UKRAINIAN SOCIETY IN SPECIFIC MARKETSArtem Khovrat0Denys Teslenko1Nural Huliiev2Valentyna Kyriy3Kharkіv National University of Radio ElectronicsKharkіv National University of Radio ElectronicsKharkіv National University of Radio ElectronicsKharkіv National University of Radio Electronics The subject matter of the article is the theoretical-methodical and applied principles of behavioural economics and their implementation in Ukrainian society. The goal of the work is to analyse the theory of irrationality in the economic context to find out what its character is in modern Ukrainian conditions, as well as to confirm the main paradoxes inherent in the individual’s decision-making behaviour. The following tasks were solved in the article: highlighting important aspects of the theory of irrationality for experimental analysis; determination of the methodology of experiments based on internationally recognized works; proposing a hypothesis regarding Ukrainian realities; conducting experiments according to the proposed methodology to test the proposed hypotheses and systematize the obtained results. The following methods are used: analytical and inductive methods for determining the set of behavioural experiments and building hypotheses regarding their results; experimental method and method of mathematical processing to check the presence of selected behavioural deviations in Ukraine. The following results were obtained: it was determined that in Ukrainian society there is a difference between the degree of individualistic attitudes in different age groups; determined change in the perception of information of different generations as a result of more significant digitization of the young population; a higher tendency of children to risk for certain conditions is determined; the similarity of the obtained results of the experiments with the global ones are established and the impact of technologies on the economic behaviour of individuals and the peculiarities caused by the historical context and expanded access to information, in general, are determined. Conclusions: the use of analytical and inductive methods in combination with an experimental approach confirmed the existence of some of the classic behavioural patterns for modern Ukrainian society, in particular: the Allais paradox, the effect of bounded rationality, the effect of joining the majority, the effect of ownership and asymmetric dominance. In addition, based on the obtained results, it was determined that for Ukraine there is a significant difference between the nature of irrationality in different age groups, however, the postulation of this statement beyond the selected target groups requires additional research, as well as consideration of the context of other market entities. https://itssi-journal.com/index.php/ittsi/article/view/405behaviour; irrationality; Ukrainian society; decision-making process. |
| spellingShingle | Artem Khovrat Denys Teslenko Nural Huliiev Valentyna Kyriy THEORETICAL AND EXPERIMENTAL STUDY OF THE ECONOMIC BEHAVIOR IRRATIONAL COMPONENT OF UKRAINIAN SOCIETY IN SPECIFIC MARKETS Сучасний стан наукових досліджень та технологій в промисловості behaviour; irrationality; Ukrainian society; decision-making process. |
| title | THEORETICAL AND EXPERIMENTAL STUDY OF THE ECONOMIC BEHAVIOR IRRATIONAL COMPONENT OF UKRAINIAN SOCIETY IN SPECIFIC MARKETS |
| title_full | THEORETICAL AND EXPERIMENTAL STUDY OF THE ECONOMIC BEHAVIOR IRRATIONAL COMPONENT OF UKRAINIAN SOCIETY IN SPECIFIC MARKETS |
| title_fullStr | THEORETICAL AND EXPERIMENTAL STUDY OF THE ECONOMIC BEHAVIOR IRRATIONAL COMPONENT OF UKRAINIAN SOCIETY IN SPECIFIC MARKETS |
| title_full_unstemmed | THEORETICAL AND EXPERIMENTAL STUDY OF THE ECONOMIC BEHAVIOR IRRATIONAL COMPONENT OF UKRAINIAN SOCIETY IN SPECIFIC MARKETS |
| title_short | THEORETICAL AND EXPERIMENTAL STUDY OF THE ECONOMIC BEHAVIOR IRRATIONAL COMPONENT OF UKRAINIAN SOCIETY IN SPECIFIC MARKETS |
| title_sort | theoretical and experimental study of the economic behavior irrational component of ukrainian society in specific markets |
| topic | behaviour; irrationality; Ukrainian society; decision-making process. |
| url | https://itssi-journal.com/index.php/ittsi/article/view/405 |
| work_keys_str_mv | AT artemkhovrat theoreticalandexperimentalstudyoftheeconomicbehaviorirrationalcomponentofukrainiansocietyinspecificmarkets AT denysteslenko theoreticalandexperimentalstudyoftheeconomicbehaviorirrationalcomponentofukrainiansocietyinspecificmarkets AT nuralhuliiev theoreticalandexperimentalstudyoftheeconomicbehaviorirrationalcomponentofukrainiansocietyinspecificmarkets AT valentynakyriy theoreticalandexperimentalstudyoftheeconomicbehaviorirrationalcomponentofukrainiansocietyinspecificmarkets |