COVID-19 InfoVaccines: A WHO-supported educational project to promote COVID-19 vaccination information among professionals and the general population
COVID-19 vaccine uptake varied across countries, in part due to vaccine hesitancy fueled by a lack of trustworthy information. To help health workers provide evidence-based answers to common questions about COVID-19 vaccines and vaccination, and thereby, assist individuals´ decisions on vaccine acce...
Saved in:
| Main Authors: | , , , , , , , , , , , , , , , , , |
|---|---|
| Format: | Article |
| Language: | English |
| Published: |
Taylor & Francis Group
2024-12-01
|
| Series: | Human Vaccines & Immunotherapeutics |
| Subjects: | |
| Online Access: | https://www.tandfonline.com/doi/10.1080/21645515.2024.2350817 |
| Tags: |
Add Tag
No Tags, Be the first to tag this record!
|
| _version_ | 1849687300164812800 |
|---|---|
| author | Narmeen Mallah Jacobo Pardo-Seco Irene Rivero-Calle Ouhao Zhu-Huang María Fernández Prada Catharina Reynen-de Kat Oleg Benes Liudmila Mosina Siddhartha Sankar-Datta Olga Aleksinskaya David Díaz Vusala Allahverdiyeva Yevgenii Grechukha Tamara Jobava Mariia Savchyna Pavla Kortusova Ioana Novac Federico Martinón-Torres |
| author_facet | Narmeen Mallah Jacobo Pardo-Seco Irene Rivero-Calle Ouhao Zhu-Huang María Fernández Prada Catharina Reynen-de Kat Oleg Benes Liudmila Mosina Siddhartha Sankar-Datta Olga Aleksinskaya David Díaz Vusala Allahverdiyeva Yevgenii Grechukha Tamara Jobava Mariia Savchyna Pavla Kortusova Ioana Novac Federico Martinón-Torres |
| author_sort | Narmeen Mallah |
| collection | DOAJ |
| description | COVID-19 vaccine uptake varied across countries, in part due to vaccine hesitancy fueled by a lack of trustworthy information. To help health workers provide evidence-based answers to common questions about COVID-19 vaccines and vaccination, and thereby, assist individuals´ decisions on vaccine acceptance, COVID-19 InfoVaccines, a joint WHO-EU project, was launched in February 2021 to support COVID-19 vaccine rollout in 6 Eastern European countries. COVID-19 InfoVaccines was made available in seven languages and shared on social media networks. A total of 262,592 users accessed COVID-19 InfoVaccines.com between February 11, 2021, and January 31st, 2023. The users were most interested in: general questions; vaccine efficacy and duration of protection; vaccine safety; vaccine co-administration, and dose-interval and interchangeability; though the interest in a specific theme varied in function of the epidemiological situation. A total of 118,510 (45.1%) and 46,644 (17.7%) users scrolled up to 35% and 75% of the COVID-19 InfoVaccines webpage, respectively. The average engagement rate was 71.61%. The users accessed COVID-19 InfoVaccines from 231 countries and territories, but the majority were in Ukraine (N = 38,404; 14.6%), Spain (N = 23,327; 8.9%), and Argentina (N = 21,167; 8.1%). Older Facebook users were more interested in COVID-19 information than younger individuals (X2 p-value < .0001). Two hundred twenty-eight videos were shared on YouTube. The average Click-Through-Rate on Facebook was 7.82%, and that on YouTube was 4.4%, with 60 videos having a Click-Through-Rate >5%, falling in the range of average YouTube video Click-Through-Rate (2% – 10%). As misinformation about vaccines and vaccination spreads easily and can negatively impact health-related decisions, initiatives like COVID-19 InfoVaccines are crucial to facilitate access to reliable information. |
| format | Article |
| id | doaj-art-9f69d43e3ef945de90db22c95351b089 |
| institution | DOAJ |
| issn | 2164-5515 2164-554X |
| language | English |
| publishDate | 2024-12-01 |
| publisher | Taylor & Francis Group |
| record_format | Article |
| series | Human Vaccines & Immunotherapeutics |
| spelling | doaj-art-9f69d43e3ef945de90db22c95351b0892025-08-20T03:22:21ZengTaylor & Francis GroupHuman Vaccines & Immunotherapeutics2164-55152164-554X2024-12-0120110.1080/21645515.2024.2350817COVID-19 InfoVaccines: A WHO-supported educational project to promote COVID-19 vaccination information among professionals and the general populationNarmeen Mallah0Jacobo Pardo-Seco1Irene Rivero-Calle2Ouhao Zhu-Huang3María Fernández Prada4Catharina Reynen-de Kat5Oleg Benes6Liudmila Mosina7Siddhartha Sankar-Datta8Olga Aleksinskaya9David Díaz10Vusala Allahverdiyeva11Yevgenii Grechukha12Tamara Jobava13Mariia Savchyna14Pavla Kortusova15Ioana Novac16Federico Martinón-Torres17Genetics, Vaccines and Pediatric Infectious Diseases Research Group (GENVIP), Instituto de Investigación Sanitaria de Santiago de Compostela, Santiago de Compostela, SpainGenetics, Vaccines and Pediatric Infectious Diseases Research Group (GENVIP), Instituto de Investigación Sanitaria de Santiago de Compostela, Santiago de Compostela, SpainGenetics, Vaccines and Pediatric Infectious Diseases Research Group (GENVIP), Instituto de Investigación Sanitaria de Santiago de Compostela, Santiago de Compostela, SpainGenetics, Vaccines and Pediatric Infectious Diseases Research Group (GENVIP), Instituto de Investigación Sanitaria de Santiago de Compostela, Santiago de Compostela, SpainServicio de Medicina Preventiva y Salud Pública, Hospital Vital Álvarez Buylla, Asturias, SpainWorld Health Organization Regional Office for Europe, Copenhagen, DenmarkWorld Health Organization Regional Office for Europe, Copenhagen, DenmarkWorld Health Organization Regional Office for Europe, Copenhagen, DenmarkWorld Health Organization Regional Office for Europe, Copenhagen, DenmarkEnglish-Russian medical interpreter/translator, Russian FederationHead of Design and Development Marketing agency, Sisuco Solutions, Madrid, SpainWorld Health Organization Country Office in Ukraine, Kyiv, UkraineWorld Health Organization Country Office in Ukraine, Kyiv, UkraineDigital Marketing Consultant & Project Manager, World Health Organization, GeorgiaWorld Health Organization Country Office in Ukraine, Kyiv, UkraineWorld Health Organization Country Office, CzechiaWorld Health Organization Country Office, Bucharest, RomaniaGenetics, Vaccines and Pediatric Infectious Diseases Research Group (GENVIP), Instituto de Investigación Sanitaria de Santiago de Compostela, Santiago de Compostela, SpainCOVID-19 vaccine uptake varied across countries, in part due to vaccine hesitancy fueled by a lack of trustworthy information. To help health workers provide evidence-based answers to common questions about COVID-19 vaccines and vaccination, and thereby, assist individuals´ decisions on vaccine acceptance, COVID-19 InfoVaccines, a joint WHO-EU project, was launched in February 2021 to support COVID-19 vaccine rollout in 6 Eastern European countries. COVID-19 InfoVaccines was made available in seven languages and shared on social media networks. A total of 262,592 users accessed COVID-19 InfoVaccines.com between February 11, 2021, and January 31st, 2023. The users were most interested in: general questions; vaccine efficacy and duration of protection; vaccine safety; vaccine co-administration, and dose-interval and interchangeability; though the interest in a specific theme varied in function of the epidemiological situation. A total of 118,510 (45.1%) and 46,644 (17.7%) users scrolled up to 35% and 75% of the COVID-19 InfoVaccines webpage, respectively. The average engagement rate was 71.61%. The users accessed COVID-19 InfoVaccines from 231 countries and territories, but the majority were in Ukraine (N = 38,404; 14.6%), Spain (N = 23,327; 8.9%), and Argentina (N = 21,167; 8.1%). Older Facebook users were more interested in COVID-19 information than younger individuals (X2 p-value < .0001). Two hundred twenty-eight videos were shared on YouTube. The average Click-Through-Rate on Facebook was 7.82%, and that on YouTube was 4.4%, with 60 videos having a Click-Through-Rate >5%, falling in the range of average YouTube video Click-Through-Rate (2% – 10%). As misinformation about vaccines and vaccination spreads easily and can negatively impact health-related decisions, initiatives like COVID-19 InfoVaccines are crucial to facilitate access to reliable information.https://www.tandfonline.com/doi/10.1080/21645515.2024.2350817COVID-19COVID-19 InfoVaccineseducational toolEuropemisinformationWorld Health Organization |
| spellingShingle | Narmeen Mallah Jacobo Pardo-Seco Irene Rivero-Calle Ouhao Zhu-Huang María Fernández Prada Catharina Reynen-de Kat Oleg Benes Liudmila Mosina Siddhartha Sankar-Datta Olga Aleksinskaya David Díaz Vusala Allahverdiyeva Yevgenii Grechukha Tamara Jobava Mariia Savchyna Pavla Kortusova Ioana Novac Federico Martinón-Torres COVID-19 InfoVaccines: A WHO-supported educational project to promote COVID-19 vaccination information among professionals and the general population Human Vaccines & Immunotherapeutics COVID-19 COVID-19 InfoVaccines educational tool Europe misinformation World Health Organization |
| title | COVID-19 InfoVaccines: A WHO-supported educational project to promote COVID-19 vaccination information among professionals and the general population |
| title_full | COVID-19 InfoVaccines: A WHO-supported educational project to promote COVID-19 vaccination information among professionals and the general population |
| title_fullStr | COVID-19 InfoVaccines: A WHO-supported educational project to promote COVID-19 vaccination information among professionals and the general population |
| title_full_unstemmed | COVID-19 InfoVaccines: A WHO-supported educational project to promote COVID-19 vaccination information among professionals and the general population |
| title_short | COVID-19 InfoVaccines: A WHO-supported educational project to promote COVID-19 vaccination information among professionals and the general population |
| title_sort | covid 19 infovaccines a who supported educational project to promote covid 19 vaccination information among professionals and the general population |
| topic | COVID-19 COVID-19 InfoVaccines educational tool Europe misinformation World Health Organization |
| url | https://www.tandfonline.com/doi/10.1080/21645515.2024.2350817 |
| work_keys_str_mv | AT narmeenmallah covid19infovaccinesawhosupportededucationalprojecttopromotecovid19vaccinationinformationamongprofessionalsandthegeneralpopulation AT jacobopardoseco covid19infovaccinesawhosupportededucationalprojecttopromotecovid19vaccinationinformationamongprofessionalsandthegeneralpopulation AT ireneriverocalle covid19infovaccinesawhosupportededucationalprojecttopromotecovid19vaccinationinformationamongprofessionalsandthegeneralpopulation AT ouhaozhuhuang covid19infovaccinesawhosupportededucationalprojecttopromotecovid19vaccinationinformationamongprofessionalsandthegeneralpopulation AT mariafernandezprada covid19infovaccinesawhosupportededucationalprojecttopromotecovid19vaccinationinformationamongprofessionalsandthegeneralpopulation AT catharinareynendekat covid19infovaccinesawhosupportededucationalprojecttopromotecovid19vaccinationinformationamongprofessionalsandthegeneralpopulation AT olegbenes covid19infovaccinesawhosupportededucationalprojecttopromotecovid19vaccinationinformationamongprofessionalsandthegeneralpopulation AT liudmilamosina covid19infovaccinesawhosupportededucationalprojecttopromotecovid19vaccinationinformationamongprofessionalsandthegeneralpopulation AT siddharthasankardatta covid19infovaccinesawhosupportededucationalprojecttopromotecovid19vaccinationinformationamongprofessionalsandthegeneralpopulation AT olgaaleksinskaya covid19infovaccinesawhosupportededucationalprojecttopromotecovid19vaccinationinformationamongprofessionalsandthegeneralpopulation AT daviddiaz covid19infovaccinesawhosupportededucationalprojecttopromotecovid19vaccinationinformationamongprofessionalsandthegeneralpopulation AT vusalaallahverdiyeva covid19infovaccinesawhosupportededucationalprojecttopromotecovid19vaccinationinformationamongprofessionalsandthegeneralpopulation AT yevgeniigrechukha covid19infovaccinesawhosupportededucationalprojecttopromotecovid19vaccinationinformationamongprofessionalsandthegeneralpopulation AT tamarajobava covid19infovaccinesawhosupportededucationalprojecttopromotecovid19vaccinationinformationamongprofessionalsandthegeneralpopulation AT mariiasavchyna covid19infovaccinesawhosupportededucationalprojecttopromotecovid19vaccinationinformationamongprofessionalsandthegeneralpopulation AT pavlakortusova covid19infovaccinesawhosupportededucationalprojecttopromotecovid19vaccinationinformationamongprofessionalsandthegeneralpopulation AT ioananovac covid19infovaccinesawhosupportededucationalprojecttopromotecovid19vaccinationinformationamongprofessionalsandthegeneralpopulation AT federicomartinontorres covid19infovaccinesawhosupportededucationalprojecttopromotecovid19vaccinationinformationamongprofessionalsandthegeneralpopulation |