FORMATION PRINCIPLES OF THE ORGANIZATIONAL AND ECONOMIC MANAGEMENT MECHANISM OF THE REGIONAL ENTERPRISE’S CREATIVE POTENTIAL

Abstract. Purpose of the study — to provide theoretical and methodological substantiation of construction of organizational and economic management mechanism of creative potential of the region tourist company taking into account influence of factors of modern culture. The article presents theoreti...

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Main Authors: N. Zakharchenko, S. Horbachenko, R. Hrinchenko, I. Topalova, A. Fialkovska
Format: Article
Language:English
Published: FINTECH Alliance LLC 2021-09-01
Series:Фінансово-кредитна діяльність: проблеми теорії та практики
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Online Access:https://fkd.net.ua/index.php/fkd/article/view/3474
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author N. Zakharchenko
S. Horbachenko
R. Hrinchenko
I. Topalova
A. Fialkovska
author_facet N. Zakharchenko
S. Horbachenko
R. Hrinchenko
I. Topalova
A. Fialkovska
author_sort N. Zakharchenko
collection DOAJ
description Abstract. Purpose of the study — to provide theoretical and methodological substantiation of construction of organizational and economic management mechanism of creative potential of the region tourist company taking into account influence of factors of modern culture. The article presents theoretical, methodological and practical principles for building and implementing organizational and economic mechanism for managing the creative potential in the region, taking into account the current level of corporate culture. The solution to this problem is achieved by identifying the characteristics and principles of organizational and economic mechanism for assessing the creative potential of the region on the example of a travel company, for which the appropriate mechanism is built. The article substantiates the development of a comprehensive methodology for quantitative assessment of the creative potential of a travel company, which made it possible to determine their potential ability to introduce new products in the tourism business of the region. An effective condition for the introduction of such a technique in practice is the need for periodic use of both quantitative and qualitative approaches to the object of study in the process of in-depth study of its creative potential. Effective management of creative potential increases the company’s ability to market innovative services. Scientific novelty of introduction of the organizational and economic mechanism of management of creative potential of the enterprise in the region taking into account achievement of a modern corporate culture level. Keywords: regulation, interaction, resource, indicators, state, innovations, synergy, system, business entities. JEL Classification D21, O15, R10 Formulas: 4 ; fig.: 3; tabl.: 0; bibl.: 21.
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series Фінансово-кредитна діяльність: проблеми теорії та практики
spelling doaj-art-9f0f22ffcb3b49f1a42faa6e1f391f392025-08-20T02:23:07ZengFINTECH Alliance LLCФінансово-кредитна діяльність: проблеми теорії та практики2306-49942310-87702021-09-0143910.18371/fcaptp.v4i39.241404FORMATION PRINCIPLES OF THE ORGANIZATIONAL AND ECONOMIC MANAGEMENT MECHANISM OF THE REGIONAL ENTERPRISE’S CREATIVE POTENTIALN. Zakharchenko 0S. Horbachenko 1R. Hrinchenko 2I. Topalova 3A. Fialkovska 4Odessa I.I. Mechnikov National UniversityNational University "Odessa Law Academy"Odessa national economic universityInstitute of Market Problems And Economic&Ecological Research of the National Academy of Sciences of UkraineOdessa National Economic University Abstract. Purpose of the study — to provide theoretical and methodological substantiation of construction of organizational and economic management mechanism of creative potential of the region tourist company taking into account influence of factors of modern culture. The article presents theoretical, methodological and practical principles for building and implementing organizational and economic mechanism for managing the creative potential in the region, taking into account the current level of corporate culture. The solution to this problem is achieved by identifying the characteristics and principles of organizational and economic mechanism for assessing the creative potential of the region on the example of a travel company, for which the appropriate mechanism is built. The article substantiates the development of a comprehensive methodology for quantitative assessment of the creative potential of a travel company, which made it possible to determine their potential ability to introduce new products in the tourism business of the region. An effective condition for the introduction of such a technique in practice is the need for periodic use of both quantitative and qualitative approaches to the object of study in the process of in-depth study of its creative potential. Effective management of creative potential increases the company’s ability to market innovative services. Scientific novelty of introduction of the organizational and economic mechanism of management of creative potential of the enterprise in the region taking into account achievement of a modern corporate culture level. Keywords: regulation, interaction, resource, indicators, state, innovations, synergy, system, business entities. JEL Classification D21, O15, R10 Formulas: 4 ; fig.: 3; tabl.: 0; bibl.: 21. https://fkd.net.ua/index.php/fkd/article/view/3474regulationinteractionresourceindicatorsstateinnovations
spellingShingle N. Zakharchenko
S. Horbachenko
R. Hrinchenko
I. Topalova
A. Fialkovska
FORMATION PRINCIPLES OF THE ORGANIZATIONAL AND ECONOMIC MANAGEMENT MECHANISM OF THE REGIONAL ENTERPRISE’S CREATIVE POTENTIAL
Фінансово-кредитна діяльність: проблеми теорії та практики
regulation
interaction
resource
indicators
state
innovations
title FORMATION PRINCIPLES OF THE ORGANIZATIONAL AND ECONOMIC MANAGEMENT MECHANISM OF THE REGIONAL ENTERPRISE’S CREATIVE POTENTIAL
title_full FORMATION PRINCIPLES OF THE ORGANIZATIONAL AND ECONOMIC MANAGEMENT MECHANISM OF THE REGIONAL ENTERPRISE’S CREATIVE POTENTIAL
title_fullStr FORMATION PRINCIPLES OF THE ORGANIZATIONAL AND ECONOMIC MANAGEMENT MECHANISM OF THE REGIONAL ENTERPRISE’S CREATIVE POTENTIAL
title_full_unstemmed FORMATION PRINCIPLES OF THE ORGANIZATIONAL AND ECONOMIC MANAGEMENT MECHANISM OF THE REGIONAL ENTERPRISE’S CREATIVE POTENTIAL
title_short FORMATION PRINCIPLES OF THE ORGANIZATIONAL AND ECONOMIC MANAGEMENT MECHANISM OF THE REGIONAL ENTERPRISE’S CREATIVE POTENTIAL
title_sort formation principles of the organizational and economic management mechanism of the regional enterprise s creative potential
topic regulation
interaction
resource
indicators
state
innovations
url https://fkd.net.ua/index.php/fkd/article/view/3474
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AT rhrinchenko formationprinciplesoftheorganizationalandeconomicmanagementmechanismoftheregionalenterprisescreativepotential
AT itopalova formationprinciplesoftheorganizationalandeconomicmanagementmechanismoftheregionalenterprisescreativepotential
AT afialkovska formationprinciplesoftheorganizationalandeconomicmanagementmechanismoftheregionalenterprisescreativepotential