MARKETING METHODS OF INCREASE OF PALESTINE MEDICAL INSTITUTIONS EFFICIENCY: CASE STUDY OF AL-SHIFA HOSPITAL
Basic directions of increase of Palestine medical institutions efficiency on the basis of application of marketing technologies (as an example of Al-Shifa hospital) are defined. Some preconditions for marketing application through modernization of medical institutions are considered. The essence of...
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| Main Author: | |
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| Format: | Article |
| Language: | Russian |
| Published: |
Don State Technical University
2010-12-01
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| Series: | Advanced Engineering Research |
| Subjects: | |
| Online Access: | https://www.vestnik-donstu.ru/jour/article/view/1107 |
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