Unlocking Sustainable Growth: The Role of Artificial Intelligence Adoption in Jordan Retail Sector, Moderated by Entrepreneurial Orientation
Although businesses are under pressure to consistently improve both their capacities and business processes, the artificial intelligence (AI) revolution is seen as an appealing company approach that has attracted attention. By offering improved company structures, the application of AI technolog...
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| Main Authors: | , , , , , |
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| Format: | Article |
| Language: | English |
| Published: |
EconJournals
2024-10-01
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| Series: | International Review of Management and Marketing |
| Subjects: | |
| Online Access: | https://mail.econjournals.com/index.php/irmm/article/view/16843 |
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