La diffusion de la publicité par les technologies de l’information et de la communication
Information communication technology ,constitute a media for as well as a new means which enhanced the filed of advertisement considerably in addition to that, It is an interactive form of communication which allows people dealing in commerce and industry to improve the sell of their products. Adv...
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| Format: | Article |
| Language: | Arabic |
| Published: |
University of Constantine 1, Algéria
2016-06-01
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| Series: | Revue des Sciences Humaines |
| Subjects: | |
| Online Access: | https://revue.umc.edu.dz/h/article/view/2339 |
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| _version_ | 1849694227255001088 |
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| author | Yamina BELIMANE |
| author_facet | Yamina BELIMANE |
| author_sort | Yamina BELIMANE |
| collection | DOAJ |
| description |
Information communication technology ,constitute a media for as well as a new means which enhanced the filed of advertisement considerably in addition to that, It is an interactive form of communication which allows people dealing in commerce and industry to improve the sell of their products.
Advertisement on the net represents the commercial basis of revenue of sponsors and of the contents and of the different means of research. it gives internet users accesses to sources of info and meant for free which is only possible thought his means .That is advertisement messages are today transmitted through internet in parallel with the traditional means communication.
The right of advertisement, juridical arrangements and applicable legislation should cope with the change on economics, in life style, development in advertising techniques and new materials, like new information technologies and communication.
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| format | Article |
| id | doaj-art-9d47d357676641b0be832e8e38f47f25 |
| institution | DOAJ |
| issn | 2588-2007 |
| language | Arabic |
| publishDate | 2016-06-01 |
| publisher | University of Constantine 1, Algéria |
| record_format | Article |
| series | Revue des Sciences Humaines |
| spelling | doaj-art-9d47d357676641b0be832e8e38f47f252025-08-20T03:20:10ZaraUniversity of Constantine 1, AlgériaRevue des Sciences Humaines2588-20072016-06-01271La diffusion de la publicité par les technologies de l’information et de la communicationYamina BELIMANE0Université des Frères Mentouri Constantine Information communication technology ,constitute a media for as well as a new means which enhanced the filed of advertisement considerably in addition to that, It is an interactive form of communication which allows people dealing in commerce and industry to improve the sell of their products. Advertisement on the net represents the commercial basis of revenue of sponsors and of the contents and of the different means of research. it gives internet users accesses to sources of info and meant for free which is only possible thought his means .That is advertisement messages are today transmitted through internet in parallel with the traditional means communication. The right of advertisement, juridical arrangements and applicable legislation should cope with the change on economics, in life style, development in advertising techniques and new materials, like new information technologies and communication. https://revue.umc.edu.dz/h/article/view/2339Publicité commercialeNTICInternetcommunication commercialediffusion de la publicité |
| spellingShingle | Yamina BELIMANE La diffusion de la publicité par les technologies de l’information et de la communication Revue des Sciences Humaines Publicité commerciale NTIC Internet communication commerciale diffusion de la publicité |
| title | La diffusion de la publicité par les technologies de l’information et de la communication |
| title_full | La diffusion de la publicité par les technologies de l’information et de la communication |
| title_fullStr | La diffusion de la publicité par les technologies de l’information et de la communication |
| title_full_unstemmed | La diffusion de la publicité par les technologies de l’information et de la communication |
| title_short | La diffusion de la publicité par les technologies de l’information et de la communication |
| title_sort | la diffusion de la publicite par les technologies de l information et de la communication |
| topic | Publicité commerciale NTIC Internet communication commerciale diffusion de la publicité |
| url | https://revue.umc.edu.dz/h/article/view/2339 |
| work_keys_str_mv | AT yaminabelimane ladiffusiondelapubliciteparlestechnologiesdelinformationetdelacommunication |