Mindfulness and consumer behavior: a bibliometric analysis of themes and trends over 20 years
Abstract Mindlessness, or lack of awareness, is deeply rooted in society and reinforced by the constant stimuli from marketing practices, leading to unhealthy and unsustainable consequences for individuals, society, and the environment. In consumer behavior, this manifests as impulsive or excessive...
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Main Authors: | Maria-Angeles Iniesta-Bonillo, Alinne Pompeu-Queiros, Maria Mercedes Capobianco Uriarte, Helena Alves |
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Format: | Article |
Language: | English |
Published: |
Springer Nature
2025-01-01
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Series: | Humanities & Social Sciences Communications |
Online Access: | https://doi.org/10.1057/s41599-025-04367-0 |
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