Metáfora conceptual e ideologia: o caso do discurso das políticas de austeridade na imprensa portuguesa
This work studies the metaphorical conceptualization of austerity policies in the Portuguese press and its ideological purpose. The analysis relies on a corpus of news and opinion articles published in June-July 2011, after the entry of the Troika, and May 2013, when protests against the austerity...
Saved in:
| Main Author: | |
|---|---|
| Format: | Article |
| Language: | English |
| Published: |
Programa de Pós-graduação em Letras
2015-12-01
|
| Series: | Revista Investigações |
| Online Access: | https://periodicos.ufpe.br/revistas/index.php/INV/article/view/1761 |
| Tags: |
Add Tag
No Tags, Be the first to tag this record!
|
| _version_ | 1849404316751757312 |
|---|---|
| author | Augusto Soares da Silva |
| author_facet | Augusto Soares da Silva |
| author_sort | Augusto Soares da Silva |
| collection | DOAJ |
| description |
This work studies the metaphorical conceptualization of austerity policies in the Portuguese press and its ideological purpose. The analysis relies on a corpus of news and opinion articles published in June-July 2011, after the entry of the Troika, and May 2013, when protests against the austerity policies intensified. The analysis reveals the persuasive and manipulative force of certain specific metaphors, such as obesity/diet, indebted family, good student, and sacrifice. These socially-embodied metaphors are grounding in moral cultural models and serve ideological, emotional and moral purposes.
|
| format | Article |
| id | doaj-art-9cb8aa8a96fe4d96a58764051ebe69e7 |
| institution | Kabale University |
| issn | 0104-1320 2175-294X |
| language | English |
| publishDate | 2015-12-01 |
| publisher | Programa de Pós-graduação em Letras |
| record_format | Article |
| series | Revista Investigações |
| spelling | doaj-art-9cb8aa8a96fe4d96a58764051ebe69e72025-08-20T03:37:02ZengPrograma de Pós-graduação em LetrasRevista Investigações0104-13202175-294X2015-12-01282Metáfora conceptual e ideologia: o caso do discurso das políticas de austeridade na imprensa portuguesaAugusto Soares da Silva0Universidade Católica Portuguesa - Braga This work studies the metaphorical conceptualization of austerity policies in the Portuguese press and its ideological purpose. The analysis relies on a corpus of news and opinion articles published in June-July 2011, after the entry of the Troika, and May 2013, when protests against the austerity policies intensified. The analysis reveals the persuasive and manipulative force of certain specific metaphors, such as obesity/diet, indebted family, good student, and sacrifice. These socially-embodied metaphors are grounding in moral cultural models and serve ideological, emotional and moral purposes. https://periodicos.ufpe.br/revistas/index.php/INV/article/view/1761 |
| spellingShingle | Augusto Soares da Silva Metáfora conceptual e ideologia: o caso do discurso das políticas de austeridade na imprensa portuguesa Revista Investigações |
| title | Metáfora conceptual e ideologia: o caso do discurso das políticas de austeridade na imprensa portuguesa |
| title_full | Metáfora conceptual e ideologia: o caso do discurso das políticas de austeridade na imprensa portuguesa |
| title_fullStr | Metáfora conceptual e ideologia: o caso do discurso das políticas de austeridade na imprensa portuguesa |
| title_full_unstemmed | Metáfora conceptual e ideologia: o caso do discurso das políticas de austeridade na imprensa portuguesa |
| title_short | Metáfora conceptual e ideologia: o caso do discurso das políticas de austeridade na imprensa portuguesa |
| title_sort | metafora conceptual e ideologia o caso do discurso das politicas de austeridade na imprensa portuguesa |
| url | https://periodicos.ufpe.br/revistas/index.php/INV/article/view/1761 |
| work_keys_str_mv | AT augustosoaresdasilva metaforaconceptualeideologiaocasododiscursodaspoliticasdeausteridadenaimprensaportuguesa |