APA (7th ed.) Citation

Jain, S., & Purohit, H. Privacy concerns and avoidance behaviour towards data-driven online behavioural advertising. Emerald Publishing.

Chicago Style (17th ed.) Citation

Jain, Shradha, and H.C Purohit. Privacy Concerns and Avoidance Behaviour Towards Data-driven Online Behavioural Advertising. Emerald Publishing.

MLA (9th ed.) Citation

Jain, Shradha, and H.C Purohit. Privacy Concerns and Avoidance Behaviour Towards Data-driven Online Behavioural Advertising. Emerald Publishing.

Warning: These citations may not always be 100% accurate.