The importance of market signals in crop varietal development: lessons from Komboka rice variety

Abstract Growing high-yielding varieties is crucial for successful crop production and maximizing farmers’ net returns. One such example is IR05N221, locally referred to as Komboka rice variety, which was released in Kenya in 2013. On the one hand, Komboka can bridge the gap in rice imports since yi...

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Main Authors: Mary Ng’endo, MaryLiza Kinyua, Lourine Chebet, Samuel Mutiga, Joseph Ndung’u, Oliver Nyongesa, Simon Njau, Ajay Panchbhai, Ruth Musila, Rosemary Murori
Format: Article
Language:English
Published: CABI 2022-09-01
Series:CABI Agriculture and Bioscience
Subjects:
Online Access:https://doi.org/10.1186/s43170-022-00122-6
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author Mary Ng’endo
MaryLiza Kinyua
Lourine Chebet
Samuel Mutiga
Joseph Ndung’u
Oliver Nyongesa
Simon Njau
Ajay Panchbhai
Ruth Musila
Rosemary Murori
author_facet Mary Ng’endo
MaryLiza Kinyua
Lourine Chebet
Samuel Mutiga
Joseph Ndung’u
Oliver Nyongesa
Simon Njau
Ajay Panchbhai
Ruth Musila
Rosemary Murori
author_sort Mary Ng’endo
collection DOAJ
description Abstract Growing high-yielding varieties is crucial for successful crop production and maximizing farmers’ net returns. One such example is IR05N221, locally referred to as Komboka rice variety, which was released in Kenya in 2013. On the one hand, Komboka can bridge the gap in rice imports since yields of existing rice varieties do not meet the increasing rice consumption levels of the Kenyan population. On the other hand, it has taken about seven years for Komboka to be appreciated by farmers, necessitating the need to understand farmer preferences when it comes to adopting a new improved variety. We used a mixed-method study approach by combining quantitative and qualitative data collected regionally and locally in both rainfed and irrigated ecologies. When compared to most of the other rice varieties under evaluation, Komboka was high-yielding, early-maturing, and had moderate tolerance to diseases in both rainfed and irrigated ecologies. However, farmers at the regional level ranked Komboka either at the same or lower rank in terms of sensory attributes. At the local level, farmers predominantly grew older and more aromatic Basmati 370 rice variety for sale, as it fetched them more money, with preferences for both men and women rice farmers being the same. Despite Komboka being a high-yielding variety, Mwea rice farmers’ perceptions and preferences for this improved variety were low. While Komboka was equally aromatic, the lack of a ready market dissuaded these farmers from widely preferring the new Komboka variety. We provide prerequisite information that can support the commercialization and promotion of the Komboka variety. We also show that widespread favourable perception of new varieties hinges on matching preferences between breeders’ efforts for improved rice productivity with farmers’ needs for market competitiveness in these new varieties.
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spelling doaj-art-9ad2e94353304319a1f4c5fbc600a4b02025-02-02T05:50:00ZengCABICABI Agriculture and Bioscience2662-40442022-09-013112110.1186/s43170-022-00122-6The importance of market signals in crop varietal development: lessons from Komboka rice varietyMary Ng’endo0MaryLiza Kinyua1Lourine Chebet2Samuel Mutiga3Joseph Ndung’u4Oliver Nyongesa5Simon Njau6Ajay Panchbhai7Ruth Musila8Rosemary Murori9International Rice Research Institute (IRRI)International Rice Research Institute Eastern and Southern Africa Region (IRRI ESA)Kenya Agriculture and Livestock Research Organization (KALRO), Industrial Crops Research Institute (ICRI)Biosciences eastern and central Africa–International Livestock Research Institute (ILRI)Prosper Agriculture LimitedInternational Rice Research Institute Eastern and Southern Africa Region (IRRI ESA)International Rice Research Institute Eastern and Southern Africa Region (IRRI ESA)International Rice Research Institute Eastern and Southern Africa Region (IRRI ESA)Kenya Agriculture and Livestock Research Organization (KALRO), Industrial Crops Research Institute (ICRI)International Rice Research Institute Eastern and Southern Africa Region (IRRI ESA)Abstract Growing high-yielding varieties is crucial for successful crop production and maximizing farmers’ net returns. One such example is IR05N221, locally referred to as Komboka rice variety, which was released in Kenya in 2013. On the one hand, Komboka can bridge the gap in rice imports since yields of existing rice varieties do not meet the increasing rice consumption levels of the Kenyan population. On the other hand, it has taken about seven years for Komboka to be appreciated by farmers, necessitating the need to understand farmer preferences when it comes to adopting a new improved variety. We used a mixed-method study approach by combining quantitative and qualitative data collected regionally and locally in both rainfed and irrigated ecologies. When compared to most of the other rice varieties under evaluation, Komboka was high-yielding, early-maturing, and had moderate tolerance to diseases in both rainfed and irrigated ecologies. However, farmers at the regional level ranked Komboka either at the same or lower rank in terms of sensory attributes. At the local level, farmers predominantly grew older and more aromatic Basmati 370 rice variety for sale, as it fetched them more money, with preferences for both men and women rice farmers being the same. Despite Komboka being a high-yielding variety, Mwea rice farmers’ perceptions and preferences for this improved variety were low. While Komboka was equally aromatic, the lack of a ready market dissuaded these farmers from widely preferring the new Komboka variety. We provide prerequisite information that can support the commercialization and promotion of the Komboka variety. We also show that widespread favourable perception of new varieties hinges on matching preferences between breeders’ efforts for improved rice productivity with farmers’ needs for market competitiveness in these new varieties.https://doi.org/10.1186/s43170-022-00122-6Improved rice varietiesFarmers’ perceptionsKombokaBasmati 370KenyaMwea
spellingShingle Mary Ng’endo
MaryLiza Kinyua
Lourine Chebet
Samuel Mutiga
Joseph Ndung’u
Oliver Nyongesa
Simon Njau
Ajay Panchbhai
Ruth Musila
Rosemary Murori
The importance of market signals in crop varietal development: lessons from Komboka rice variety
CABI Agriculture and Bioscience
Improved rice varieties
Farmers’ perceptions
Komboka
Basmati 370
Kenya
Mwea
title The importance of market signals in crop varietal development: lessons from Komboka rice variety
title_full The importance of market signals in crop varietal development: lessons from Komboka rice variety
title_fullStr The importance of market signals in crop varietal development: lessons from Komboka rice variety
title_full_unstemmed The importance of market signals in crop varietal development: lessons from Komboka rice variety
title_short The importance of market signals in crop varietal development: lessons from Komboka rice variety
title_sort importance of market signals in crop varietal development lessons from komboka rice variety
topic Improved rice varieties
Farmers’ perceptions
Komboka
Basmati 370
Kenya
Mwea
url https://doi.org/10.1186/s43170-022-00122-6
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