Can a values and video-based activity increase knowledge or pro-environmental attitudes and behaviour?

Environmental education is important in the face of the climate crisis. Although previous studies suggest that knowledge could boost pro-environmental attitudes, behavioural change is complex and may go beyond knowledge acquisition. Previous research highlighted biospheric and altruistic values as m...

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Main Authors: Christodoulou Vasiliki, Bächtold Manuel, Iordanou Kalypso
Format: Article
Language:English
Published: EDP Sciences 2024-01-01
Series:E3S Web of Conferences
Online Access:https://www.e3s-conferences.org/articles/e3sconf/pdf/2024/115/e3sconf_iced2024_10001.pdf
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author Christodoulou Vasiliki
Bächtold Manuel
Iordanou Kalypso
author_facet Christodoulou Vasiliki
Bächtold Manuel
Iordanou Kalypso
author_sort Christodoulou Vasiliki
collection DOAJ
description Environmental education is important in the face of the climate crisis. Although previous studies suggest that knowledge could boost pro-environmental attitudes, behavioural change is complex and may go beyond knowledge acquisition. Previous research highlighted biospheric and altruistic values as motivational factors related to pro- environmental behaviour (PEB). Video-based education has arisen as an accessible environmental learning medium. Video-sharing platforms offer accurate educational videos, although, it is unclear if they can increase knowledge, PEB or change attitudes. An online experiment randomly allocated 72 students in two conditions to watch an informational video on climate change, with one condition engaging in a values clarification task. Participants completed questionnaires on environmental attitudes, PEB, environmental self-efficacy and knowledge. Cross-correlations indicated complex inter-relationships and a non-significant relationship between knowledge and PEB at baseline. The values clarification task did not offer an advantage on PEB or pro-environmental attitudes. Both conditions experienced increases in knowledge, indicating that watching an educational video on climate change contributes to knowledge acquisition. The findings highlight complex mechanisms involved in increasing pro-environmental attitudes and behaviours. The study was part of the project “Be the Change: Innovative Higher Education for Environmental Sustainability,” co-funded by the ERASMUS+ Programme of the European Union (Project number: 2022-1-SE01- KA220-HED-000087275).
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spelling doaj-art-9857a88de77b490d99cf1021fdfff3fb2025-08-20T02:13:03ZengEDP SciencesE3S Web of Conferences2267-12422024-01-015851000110.1051/e3sconf/202458510001e3sconf_iced2024_10001Can a values and video-based activity increase knowledge or pro-environmental attitudes and behaviour?Christodoulou Vasiliki0Bächtold Manuel1Iordanou Kalypso2School of Science, UCLan CyprusLIRDEF, University of Montpellier & University Paul Valéry MontpellierSchool of Science, UCLan CyprusEnvironmental education is important in the face of the climate crisis. Although previous studies suggest that knowledge could boost pro-environmental attitudes, behavioural change is complex and may go beyond knowledge acquisition. Previous research highlighted biospheric and altruistic values as motivational factors related to pro- environmental behaviour (PEB). Video-based education has arisen as an accessible environmental learning medium. Video-sharing platforms offer accurate educational videos, although, it is unclear if they can increase knowledge, PEB or change attitudes. An online experiment randomly allocated 72 students in two conditions to watch an informational video on climate change, with one condition engaging in a values clarification task. Participants completed questionnaires on environmental attitudes, PEB, environmental self-efficacy and knowledge. Cross-correlations indicated complex inter-relationships and a non-significant relationship between knowledge and PEB at baseline. The values clarification task did not offer an advantage on PEB or pro-environmental attitudes. Both conditions experienced increases in knowledge, indicating that watching an educational video on climate change contributes to knowledge acquisition. The findings highlight complex mechanisms involved in increasing pro-environmental attitudes and behaviours. The study was part of the project “Be the Change: Innovative Higher Education for Environmental Sustainability,” co-funded by the ERASMUS+ Programme of the European Union (Project number: 2022-1-SE01- KA220-HED-000087275).https://www.e3s-conferences.org/articles/e3sconf/pdf/2024/115/e3sconf_iced2024_10001.pdf
spellingShingle Christodoulou Vasiliki
Bächtold Manuel
Iordanou Kalypso
Can a values and video-based activity increase knowledge or pro-environmental attitudes and behaviour?
E3S Web of Conferences
title Can a values and video-based activity increase knowledge or pro-environmental attitudes and behaviour?
title_full Can a values and video-based activity increase knowledge or pro-environmental attitudes and behaviour?
title_fullStr Can a values and video-based activity increase knowledge or pro-environmental attitudes and behaviour?
title_full_unstemmed Can a values and video-based activity increase knowledge or pro-environmental attitudes and behaviour?
title_short Can a values and video-based activity increase knowledge or pro-environmental attitudes and behaviour?
title_sort can a values and video based activity increase knowledge or pro environmental attitudes and behaviour
url https://www.e3s-conferences.org/articles/e3sconf/pdf/2024/115/e3sconf_iced2024_10001.pdf
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AT iordanoukalypso canavaluesandvideobasedactivityincreaseknowledgeorproenvironmentalattitudesandbehaviour