Anti-establishment versus authoritarian populists and support for the strong(wo)man

This paper contributes to the growing demand-side literature on populism by investigating how different types of populist attitudes shape support for strongman leaders. By capitalizing on popular discontent with the political establishment, populist leaders often ascend to power through democratic m...

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Main Authors: Anna Brigevich, Andrea Wagner
Format: Article
Language:English
Published: Frontiers Media S.A. 2025-08-01
Series:Frontiers in Political Science
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Online Access:https://www.frontiersin.org/articles/10.3389/fpos.2025.1605460/full
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author Anna Brigevich
Andrea Wagner
author_facet Anna Brigevich
Andrea Wagner
author_sort Anna Brigevich
collection DOAJ
description This paper contributes to the growing demand-side literature on populism by investigating how different types of populist attitudes shape support for strongman leaders. By capitalizing on popular discontent with the political establishment, populist leaders often ascend to power through democratic means, only to consolidate authority and weaken the very institutions that facilitated their rise. We argue that a major obstacle to understanding populist support lies in the tendency to treat populist attitudes as a single, monolithic construct. Dominated by the ideational approach, much of the existing literature neglects the role of the populist strongman and offers only limited conceptual clarity on authoritarian populism—particularly at the attitudinal level. To address this gap, we develop a more refined framework that moves beyond the standard definitional elements of the ideational model, demonstrating that populist attitudes consist of two distinct varieties. Using novel survey data from nine countries, we conduct a factor analysis that consistently reveals two components: one capturing anti-elitism and people-centrism (anti-establishment populism), and another reflecting majoritarianism, support for strongman rule, elitism, and exclusive nationalism (authoritarian populism). This underscores that the appeal of populist strongmen is rooted not in democratic ideals, but rather in the allure of authoritarian governance. Our findings show that in six countries—Italy, Hungary, Poland, Spain, Brazil, and Argentina—support for populist leaders is primarily driven by authoritarian populist attitudes. In contrast, anti-establishment populism emerges as the dominant factor only in France and Canada, while neither dimension has a significant effect in the United States.
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spelling doaj-art-9769cc87458e4a8bae3d9fe17125975d2025-08-20T03:01:55ZengFrontiers Media S.A.Frontiers in Political Science2673-31452025-08-01710.3389/fpos.2025.16054601605460Anti-establishment versus authoritarian populists and support for the strong(wo)manAnna Brigevich0Andrea Wagner1Department of Historical and Classical Studies, Norwegian University of Science and Technology, Trondheim, NorwayDepartment of Political Science, MacEwan University, Edmonton, AB, CanadaThis paper contributes to the growing demand-side literature on populism by investigating how different types of populist attitudes shape support for strongman leaders. By capitalizing on popular discontent with the political establishment, populist leaders often ascend to power through democratic means, only to consolidate authority and weaken the very institutions that facilitated their rise. We argue that a major obstacle to understanding populist support lies in the tendency to treat populist attitudes as a single, monolithic construct. Dominated by the ideational approach, much of the existing literature neglects the role of the populist strongman and offers only limited conceptual clarity on authoritarian populism—particularly at the attitudinal level. To address this gap, we develop a more refined framework that moves beyond the standard definitional elements of the ideational model, demonstrating that populist attitudes consist of two distinct varieties. Using novel survey data from nine countries, we conduct a factor analysis that consistently reveals two components: one capturing anti-elitism and people-centrism (anti-establishment populism), and another reflecting majoritarianism, support for strongman rule, elitism, and exclusive nationalism (authoritarian populism). This underscores that the appeal of populist strongmen is rooted not in democratic ideals, but rather in the allure of authoritarian governance. Our findings show that in six countries—Italy, Hungary, Poland, Spain, Brazil, and Argentina—support for populist leaders is primarily driven by authoritarian populist attitudes. In contrast, anti-establishment populism emerges as the dominant factor only in France and Canada, while neither dimension has a significant effect in the United States.https://www.frontiersin.org/articles/10.3389/fpos.2025.1605460/fullanti-establishment populismauthoritarian populismpopulist attitudespublic opinioncomparative politicspopulist strongman
spellingShingle Anna Brigevich
Andrea Wagner
Anti-establishment versus authoritarian populists and support for the strong(wo)man
Frontiers in Political Science
anti-establishment populism
authoritarian populism
populist attitudes
public opinion
comparative politics
populist strongman
title Anti-establishment versus authoritarian populists and support for the strong(wo)man
title_full Anti-establishment versus authoritarian populists and support for the strong(wo)man
title_fullStr Anti-establishment versus authoritarian populists and support for the strong(wo)man
title_full_unstemmed Anti-establishment versus authoritarian populists and support for the strong(wo)man
title_short Anti-establishment versus authoritarian populists and support for the strong(wo)man
title_sort anti establishment versus authoritarian populists and support for the strong wo man
topic anti-establishment populism
authoritarian populism
populist attitudes
public opinion
comparative politics
populist strongman
url https://www.frontiersin.org/articles/10.3389/fpos.2025.1605460/full
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