Management of the business system of the enterprise
The ways to improve enterprise communication policy management to strength its market position are proposed. It’s shown that in conditions of saturation of the markets as well as oversaturation of information space the choice of effective tools of communication policy will improve competitive positi...
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| Main Authors: | O. Grosheleva, M. Ivanova, O. Usatenko |
|---|---|
| Format: | Article |
| Language: | English |
| Published: |
State Higher Educational Institution “Ukrainian State University of Chemical Technology”
2021-12-01
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| Series: | Економічний вісник Державного вищого навчального закладу Український державний хіміко-технологічний університет |
| Subjects: | |
| Online Access: | http://ek-visnik.dp.ua/wp-content/uploads/pdf/2021-2/Grosheleva.pdf |
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