Promoting “Safe Speeds” Behaviour by Changing the Conversation Around Speed and Speeding

Traditional speed limit setting and speed enforcement practices created a community norm which historically accepted, indeed valued, low-level speeding. Public education strategies to date have largely focussed on conveying crash risk and casualty consequences and have lacked credibility. The approa...

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Bibliographic Details
Main Authors: Ian Johnston, Eric Howard
Format: Article
Language:English
Published: Australasian College of Road Safety 2017-08-01
Series:Journal of Road Safety
Online Access:https://journalofroadsafety.org/article/32183-promoting-safe-speeds-behaviour-by-changing-the-conversation-around-speed-and-speeding
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