Traditional folk event with national importance: The impact of visitors’ age

In the context of the cultural tourism, this paper focuses on the traditional folk event with national importance that is held in the Czech Republic and its name is Porta. The aim is to assess characteristic traits and satisfaction of two age categories of Porta´s visitors. Through the realised re...

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Main Authors: Petra Solarová, Roman Švec
Format: Article
Language:ces
Published: University of South Bohemia 2016-04-01
Series:DETUROPE
Subjects:
Online Access:http://www.deturope.eu/file_download.php?type=2&item=144
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author Petra Solarová
Roman Švec
author_facet Petra Solarová
Roman Švec
author_sort Petra Solarová
collection DOAJ
description In the context of the cultural tourism, this paper focuses on the traditional folk event with national importance that is held in the Czech Republic and its name is Porta. The aim is to assess characteristic traits and satisfaction of two age categories of Porta´s visitors. Through the realised research among visitors, the importance of segmentation was proved. Hence, it is crucial to focus on getting to know the visitors and their motivation. In addition to that, cultural events are also important for local government. According to the officials of local government, where this event is held, such events are able to attract visitors to the particular locality. However, they have only limited opportunities how to support these events (especially from the financial viewpoint).
format Article
id doaj-art-8f2ab6de397b462a9a66039fd9416fd9
institution Kabale University
issn 1821-2506
language ces
publishDate 2016-04-01
publisher University of South Bohemia
record_format Article
series DETUROPE
spelling doaj-art-8f2ab6de397b462a9a66039fd9416fd92025-02-02T00:09:56ZcesUniversity of South BohemiaDETUROPE1821-25062016-04-01817891Traditional folk event with national importance: The impact of visitors’ agePetra Solarová0Roman Švec1The Institute of Technology and Business, Department of Tourism and MarketingThe Institute of Technology and Business, Department of Tourism and MarketingIn the context of the cultural tourism, this paper focuses on the traditional folk event with national importance that is held in the Czech Republic and its name is Porta. The aim is to assess characteristic traits and satisfaction of two age categories of Porta´s visitors. Through the realised research among visitors, the importance of segmentation was proved. Hence, it is crucial to focus on getting to know the visitors and their motivation. In addition to that, cultural events are also important for local government. According to the officials of local government, where this event is held, such events are able to attract visitors to the particular locality. However, they have only limited opportunities how to support these events (especially from the financial viewpoint).http://www.deturope.eu/file_download.php?type=2&item=144age categories of visitorscultural tourismmusic festivalCzech Republic
spellingShingle Petra Solarová
Roman Švec
Traditional folk event with national importance: The impact of visitors’ age
DETUROPE
age categories of visitors
cultural tourism
music festival
Czech Republic
title Traditional folk event with national importance: The impact of visitors’ age
title_full Traditional folk event with national importance: The impact of visitors’ age
title_fullStr Traditional folk event with national importance: The impact of visitors’ age
title_full_unstemmed Traditional folk event with national importance: The impact of visitors’ age
title_short Traditional folk event with national importance: The impact of visitors’ age
title_sort traditional folk event with national importance the impact of visitors age
topic age categories of visitors
cultural tourism
music festival
Czech Republic
url http://www.deturope.eu/file_download.php?type=2&item=144
work_keys_str_mv AT petrasolarova traditionalfolkeventwithnationalimportancetheimpactofvisitorsage
AT romansvec traditionalfolkeventwithnationalimportancetheimpactofvisitorsage