“Private banking” and competitive advantages of Russian medium-sized banks
Article is written by experts of the Russian banking sector and discusses the negative trends in the development of medium-sized banks in the Russian Federation. The main way to reverse the situation that the authors see potential in, is the use of the main competitive advantage of medium-sized bank...
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| Main Authors: | , , |
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| Format: | Article |
| Language: | Russian |
| Published: |
Government of the Russian Federation, Financial University
2018-04-01
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| Series: | Мир новой экономики |
| Subjects: | |
| Online Access: | https://wne.fa.ru/jour/article/view/83 |
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| Summary: | Article is written by experts of the Russian banking sector and discusses the negative trends in the development of medium-sized banks in the Russian Federation. The main way to reverse the situation that the authors see potential in, is the use of the main competitive advantage of medium-sized banks - high flexibility. For medium-sized banks, it is desirable to choose the sphere of activity in which flexibility is a strategic necessity. One of the most attractive areas - Private Banking. It is proved that the active work with the main categories of wealthy clients (international language - HNWI and especially the less affluent ones - NWB) will contribute to a strengthening of the competitive position themselves medium-sized banks and stabilize the economic base of the entire existence of the middle class in Russia. |
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| ISSN: | 2220-6469 2220-7872 |