Acculturation to global consumer culture and environmentally ethical behaviour: the mediating role of environmental consciousness
This study examined the effects of global consumer culture orientation on environmentally ethical behaviour. Drawing on the theoretical foundations of acculturation to global consumer culture (AGCC), the study set out to develop and validate a unique model that examines the mediating effects of envi...
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| Main Authors: | Belinda Senooane, Johannes Arnoldus Wiid, Nombulelo Dilotsotlhe |
|---|---|
| Format: | Article |
| Language: | English |
| Published: |
Taylor & Francis Group
2025-12-01
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| Series: | Cogent Business & Management |
| Subjects: | |
| Online Access: | https://www.tandfonline.com/doi/10.1080/23311975.2025.2472295 |
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