Acculturation to global consumer culture and environmentally ethical behaviour: the mediating role of environmental consciousness

This study examined the effects of global consumer culture orientation on environmentally ethical behaviour. Drawing on the theoretical foundations of acculturation to global consumer culture (AGCC), the study set out to develop and validate a unique model that examines the mediating effects of envi...

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Bibliographic Details
Main Authors: Belinda Senooane, Johannes Arnoldus Wiid, Nombulelo Dilotsotlhe
Format: Article
Language:English
Published: Taylor & Francis Group 2025-12-01
Series:Cogent Business & Management
Subjects:
Online Access:https://www.tandfonline.com/doi/10.1080/23311975.2025.2472295
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