Predicting future brand value: The role of machine learning monitoring
Data-driven strategies have become essential for brand valuation optimization in today’s rapidly evolving virtual economy, where organizations face increasing pressure to gain real-time, accurate insights to maintain a competitive edge. The purpose of the study examine the impact of machine learning...
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| Main Authors: | , , |
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| Format: | Article |
| Language: | English |
| Published: |
LLC "CPC "Business Perspectives"
2025-06-01
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| Series: | Innovative Marketing |
| Subjects: | |
| Online Access: | https://www.businessperspectives.org/images/pdf/applications/publishing/templates/article/assets/22274/IM_2025_02_Adwan.pdf |
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