Social Media Adoption, Halal Orientation, and Government Policy: Impacts on Business Performance of Food and Beverage SMEs in Indonesia

Social Media Adoption, Halal Orientation, and Government Policy: Impacts on Business Performance of Food and Beverage SMEs in Indonesia

This study investigates the influence of social media adoption and halal orientation on the business performance of micro, small, and medium enterprises (MSMEs) in Indonesia’s food and beverage (F&B) sector. It also examines the moderating role of government policy in the relationship between h...

Full description

Saved in:
Bibliographic Details
Main Authors: Franky Okto Bernando, Erick Lauren Ray
Format: Article
Language:English
Published: Laboratorium Rekayasa Sosial, Jurusan Sosiologi, FISIP Universitas Bangka Belitung 2025-03-01
Series:Society
Subjects:
Business Performance
Government Support
Halal Orientation
SMEs
Social Media Adoption
Online Access:https://societyfisipubb.id/index.php/society/article/view/821
Tags: Add Tag
No Tags, Be the first to tag this record!

Similar Items

Similar Items