Driving entrepreneurial success: navigating AI-driven transformation through workforce agility and sustainability

Abstract This research investigates the role of AI-driven transformation and workforce agility in building dynamic capabilities that support entrepreneurial sustainability. Insights were derived from semi-structured interviews with entrepreneurs across different sectors using qualitative methodology...

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Main Authors: Shalini Rastogi, Deepika Pandita
Format: Article
Language:English
Published: SpringerOpen 2025-07-01
Series:Journal of Innovation and Entrepreneurship
Subjects:
Online Access:https://doi.org/10.1186/s13731-025-00554-0
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author Shalini Rastogi
Deepika Pandita
author_facet Shalini Rastogi
Deepika Pandita
author_sort Shalini Rastogi
collection DOAJ
description Abstract This research investigates the role of AI-driven transformation and workforce agility in building dynamic capabilities that support entrepreneurial sustainability. Insights were derived from semi-structured interviews with entrepreneurs across different sectors using qualitative methodology. Dynamic Capabilities Theory is used to ground the research and to theorize how AI improves entrepreneurial agility, innovation, and sustainability. It also presents an integrated model of the relationships between integration of AI, workforce agility, and entrepreneurial sustainability. Findings disclose that AI-driven practices improve decision-making and innovation and require constant learning and reorganization. This research helps understand how technology can be used responsibly by linking AI adoption to sustainable entrepreneurial outcomes. Finally, it provides original insights in the context of dynamic capability building to help entrepreneurs navigate the complex technological landscape to preserve long-term value and growth.
format Article
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institution Kabale University
issn 2192-5372
language English
publishDate 2025-07-01
publisher SpringerOpen
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series Journal of Innovation and Entrepreneurship
spelling doaj-art-8c5cc3a5918747759d2b93aa9acffc8c2025-08-20T03:45:39ZengSpringerOpenJournal of Innovation and Entrepreneurship2192-53722025-07-0114112110.1186/s13731-025-00554-0Driving entrepreneurial success: navigating AI-driven transformation through workforce agility and sustainabilityShalini Rastogi0Deepika Pandita1Symbiosis Institute of Business Management Pune, Symbiosis International (Deemed University)Symbiosis Institute of Business Management Pune, Symbiosis International (Deemed University)Abstract This research investigates the role of AI-driven transformation and workforce agility in building dynamic capabilities that support entrepreneurial sustainability. Insights were derived from semi-structured interviews with entrepreneurs across different sectors using qualitative methodology. Dynamic Capabilities Theory is used to ground the research and to theorize how AI improves entrepreneurial agility, innovation, and sustainability. It also presents an integrated model of the relationships between integration of AI, workforce agility, and entrepreneurial sustainability. Findings disclose that AI-driven practices improve decision-making and innovation and require constant learning and reorganization. This research helps understand how technology can be used responsibly by linking AI adoption to sustainable entrepreneurial outcomes. Finally, it provides original insights in the context of dynamic capability building to help entrepreneurs navigate the complex technological landscape to preserve long-term value and growth.https://doi.org/10.1186/s13731-025-00554-0Artificial intelligenceEntrepreneurshipAutomationWorkforce agilitySustainability
spellingShingle Shalini Rastogi
Deepika Pandita
Driving entrepreneurial success: navigating AI-driven transformation through workforce agility and sustainability
Journal of Innovation and Entrepreneurship
Artificial intelligence
Entrepreneurship
Automation
Workforce agility
Sustainability
title Driving entrepreneurial success: navigating AI-driven transformation through workforce agility and sustainability
title_full Driving entrepreneurial success: navigating AI-driven transformation through workforce agility and sustainability
title_fullStr Driving entrepreneurial success: navigating AI-driven transformation through workforce agility and sustainability
title_full_unstemmed Driving entrepreneurial success: navigating AI-driven transformation through workforce agility and sustainability
title_short Driving entrepreneurial success: navigating AI-driven transformation through workforce agility and sustainability
title_sort driving entrepreneurial success navigating ai driven transformation through workforce agility and sustainability
topic Artificial intelligence
Entrepreneurship
Automation
Workforce agility
Sustainability
url https://doi.org/10.1186/s13731-025-00554-0
work_keys_str_mv AT shalinirastogi drivingentrepreneurialsuccessnavigatingaidriventransformationthroughworkforceagilityandsustainability
AT deepikapandita drivingentrepreneurialsuccessnavigatingaidriventransformationthroughworkforceagilityandsustainability