Architecture of perception and optimization of the architecture of exhibition stands (present and future)

<p>Explaining and analyzing the understanding of architectural concepts from exhibition spaces. It is a place to display and present products, ideas, innovations, organization for distinct and general audiences. The architectural planning of the booths is to attract and stop the audience to in...

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Main Authors: Azad Behmanesh, mehdi khakzand, Hadiseh Kamran Kasmaei
Format: Article
Language:fas
Published: Islamic Azad University 2024-07-01
Series:طراحی و برنامه ریزی در معماری و شهرسازی
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Online Access:https://sanad.iau.ir/journal/dpau/Article/1105120
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author Azad Behmanesh
mehdi khakzand
Hadiseh Kamran Kasmaei
author_facet Azad Behmanesh
mehdi khakzand
Hadiseh Kamran Kasmaei
author_sort Azad Behmanesh
collection DOAJ
description <p>Explaining and analyzing the understanding of architectural concepts from exhibition spaces. It is a place to display and present products, ideas, innovations, organization for distinct and general audiences. The architectural planning of the booths is to attract and stop the audience to increase the number of visitors to the exhibition space. The research theory is to explain the relationship between the design of exhibition spaces and the indicators of perception with regard to recognizing the strong visual elements of the booth form and the movement behaviors related to the audience. This question is raised, which cognitive spatial indicators are effective in the design of exhibition stands? The current research method is qualitative-quantitative in which qualitative studies have been conducted using content analysis of texts and quantitative data after Delphi screening with simulation-computational methods in nature by "Mic Mac" and "Scenario Wizard" software with a view to the future. Square or regular shapes are the most suitable in the general form of the booths based on the artificial light in the viewing area. Optimal stall grids average 80 to 100m2 in combination with checkered accesses and aisles over 8 meters wide.</p>
format Article
id doaj-art-8a8a1bd087684adaa3019e4d1a2f556d
institution DOAJ
issn 3060-6608
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publishDate 2024-07-01
publisher Islamic Azad University
record_format Article
series طراحی و برنامه ریزی در معماری و شهرسازی
spelling doaj-art-8a8a1bd087684adaa3019e4d1a2f556d2025-08-20T03:07:05ZfasIslamic Azad Universityطراحی و برنامه ریزی در معماری و شهرسازی3060-66082024-07-01222542Architecture of perception and optimization of the architecture of exhibition stands (present and future)Azad Behmanesh0mehdi khakzand1Hadiseh Kamran Kasmaei2Colledge TeacherAssistant Professor of Landscape Architecture, School of Architecture and Environmental Design, Iran University of Science and Technology, Tehran, Iran.Department of Architecture, Pardis Branch, Islamic Azad University, Pardis, Iran<p>Explaining and analyzing the understanding of architectural concepts from exhibition spaces. It is a place to display and present products, ideas, innovations, organization for distinct and general audiences. The architectural planning of the booths is to attract and stop the audience to increase the number of visitors to the exhibition space. The research theory is to explain the relationship between the design of exhibition spaces and the indicators of perception with regard to recognizing the strong visual elements of the booth form and the movement behaviors related to the audience. This question is raised, which cognitive spatial indicators are effective in the design of exhibition stands? The current research method is qualitative-quantitative in which qualitative studies have been conducted using content analysis of texts and quantitative data after Delphi screening with simulation-computational methods in nature by "Mic Mac" and "Scenario Wizard" software with a view to the future. Square or regular shapes are the most suitable in the general form of the booths based on the artificial light in the viewing area. Optimal stall grids average 80 to 100m2 in combination with checkered accesses and aisles over 8 meters wide.</p>https://sanad.iau.ir/journal/dpau/Article/1105120perception architecture design process optimal pattern exhibition booths.
spellingShingle Azad Behmanesh
mehdi khakzand
Hadiseh Kamran Kasmaei
Architecture of perception and optimization of the architecture of exhibition stands (present and future)
طراحی و برنامه ریزی در معماری و شهرسازی
perception
architecture
design process
optimal pattern
exhibition booths.
title Architecture of perception and optimization of the architecture of exhibition stands (present and future)
title_full Architecture of perception and optimization of the architecture of exhibition stands (present and future)
title_fullStr Architecture of perception and optimization of the architecture of exhibition stands (present and future)
title_full_unstemmed Architecture of perception and optimization of the architecture of exhibition stands (present and future)
title_short Architecture of perception and optimization of the architecture of exhibition stands (present and future)
title_sort architecture of perception and optimization of the architecture of exhibition stands present and future
topic perception
architecture
design process
optimal pattern
exhibition booths.
url https://sanad.iau.ir/journal/dpau/Article/1105120
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AT mehdikhakzand architectureofperceptionandoptimizationofthearchitectureofexhibitionstandspresentandfuture
AT hadisehkamrankasmaei architectureofperceptionandoptimizationofthearchitectureofexhibitionstandspresentandfuture