Student’s Digital Intentions Prediction Using CatBoost

Digital Entrepreneurship (DE) represents a new paradigm in entrepreneurship that leverages digital technology to create, manage, and expand businesses. By integrating advanced digital tools and platforms, DE plays a crucial role in reshaping traditional business models, driving innovation faster, a...

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Main Authors: Zulwisli, Ambiyar, Muhammad Anwar, Andhika Herayono
Format: Article
Language:English
Published: Universitas Negeri Jakarta 2025-04-01
Series:Jurnal Teknologi Pendidikan
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Online Access:https://journal.unj.ac.id/unj/index.php/jtp/article/view/54035
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author Zulwisli
Ambiyar
Muhammad Anwar
Andhika Herayono
author_facet Zulwisli
Ambiyar
Muhammad Anwar
Andhika Herayono
author_sort Zulwisli
collection DOAJ
description Digital Entrepreneurship (DE) represents a new paradigm in entrepreneurship that leverages digital technology to create, manage, and expand businesses. By integrating advanced digital tools and platforms, DE plays a crucial role in reshaping traditional business models, driving innovation faster, and enabling enterprises to reach broader markets. Moreover, digital technologies enhance customer interaction, allowing companies to provide personalized experiences that cater to consumer needs. This transformative approach benefits individual entrepreneurs and contributes to broader economic development. One of DE’s most significant impacts is its ability to foster economic growth. By embracing digital entrepreneurship, businesses can create new jobs, increase competitiveness, and adapt more effectively to the demands of the digital age. These factors collectively ensure that economies are better positioned to thrive in a technology-driven world. A recent study developed a predictive model using the CatBoost algorithm to understand better the factors influencing digital entrepreneurship. This advanced machine learning method was applied to data collected from thousands of college students, encompassing various demographic, psychological, and business-related variables. The results demonstrated the model’s high accuracy in predicting intentions toward digital entrepreneurship, offering a reliable framework for analysis and application. The study identified three key factors influencing students’ intentions to pursue digital entrepreneurship. These are digital skills, which reflect their ability to navigate and utilize digital tools effectively; self-efficacy, their confidence in their entrepreneurial capabilities; and entrepreneurship education, which equips them with the knowledge and skills needed to innovate and create businesses. These findings provide valuable insights for educational institutions and policymakers. By emphasizing digital skills training, fostering self-efficacy, and enhancing entrepreneurship education programs, they can better prepare students to succeed in the digital economy. Such targeted initiatives empower individuals and contribute to the sustainable growth of digital entrepreneurship, reinforcing its role as a driver of innovation and economic progress.
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institution DOAJ
issn 1411-2744
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publishDate 2025-04-01
publisher Universitas Negeri Jakarta
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series Jurnal Teknologi Pendidikan
spelling doaj-art-8a1981540fce46ddac1c697688041a142025-08-20T02:56:33ZengUniversitas Negeri JakartaJurnal Teknologi Pendidikan1411-27442620-30812025-04-01271Student’s Digital Intentions Prediction Using CatBoostZulwisli0Ambiyar1Muhammad Anwar2Andhika Herayono3Departemen Teknik Elektronika, Fakultas Teknik, Universitas Negeri PadangDepartemen Teknik Mesin, Fakultas Teknik, Universitas Negeri PadangDepartemen Teknik Elektronika, Fakultas Teknik, Universitas Negeri PadangProgram Doktor Pendidikan Teknologi Kejuruan, Fakultas Teknik, Universitas Negeri Padang Digital Entrepreneurship (DE) represents a new paradigm in entrepreneurship that leverages digital technology to create, manage, and expand businesses. By integrating advanced digital tools and platforms, DE plays a crucial role in reshaping traditional business models, driving innovation faster, and enabling enterprises to reach broader markets. Moreover, digital technologies enhance customer interaction, allowing companies to provide personalized experiences that cater to consumer needs. This transformative approach benefits individual entrepreneurs and contributes to broader economic development. One of DE’s most significant impacts is its ability to foster economic growth. By embracing digital entrepreneurship, businesses can create new jobs, increase competitiveness, and adapt more effectively to the demands of the digital age. These factors collectively ensure that economies are better positioned to thrive in a technology-driven world. A recent study developed a predictive model using the CatBoost algorithm to understand better the factors influencing digital entrepreneurship. This advanced machine learning method was applied to data collected from thousands of college students, encompassing various demographic, psychological, and business-related variables. The results demonstrated the model’s high accuracy in predicting intentions toward digital entrepreneurship, offering a reliable framework for analysis and application. The study identified three key factors influencing students’ intentions to pursue digital entrepreneurship. These are digital skills, which reflect their ability to navigate and utilize digital tools effectively; self-efficacy, their confidence in their entrepreneurial capabilities; and entrepreneurship education, which equips them with the knowledge and skills needed to innovate and create businesses. These findings provide valuable insights for educational institutions and policymakers. By emphasizing digital skills training, fostering self-efficacy, and enhancing entrepreneurship education programs, they can better prepare students to succeed in the digital economy. Such targeted initiatives empower individuals and contribute to the sustainable growth of digital entrepreneurship, reinforcing its role as a driver of innovation and economic progress. https://journal.unj.ac.id/unj/index.php/jtp/article/view/54035Digital EntrepreneurshipCatBoost AlgoritihmDigital IntentionsEntrepreneurial IntentionMachine LearningEntrepreneurship Education
spellingShingle Zulwisli
Ambiyar
Muhammad Anwar
Andhika Herayono
Student’s Digital Intentions Prediction Using CatBoost
Jurnal Teknologi Pendidikan
Digital Entrepreneurship
CatBoost Algoritihm
Digital Intentions
Entrepreneurial Intention
Machine Learning
Entrepreneurship Education
title Student’s Digital Intentions Prediction Using CatBoost
title_full Student’s Digital Intentions Prediction Using CatBoost
title_fullStr Student’s Digital Intentions Prediction Using CatBoost
title_full_unstemmed Student’s Digital Intentions Prediction Using CatBoost
title_short Student’s Digital Intentions Prediction Using CatBoost
title_sort student s digital intentions prediction using catboost
topic Digital Entrepreneurship
CatBoost Algoritihm
Digital Intentions
Entrepreneurial Intention
Machine Learning
Entrepreneurship Education
url https://journal.unj.ac.id/unj/index.php/jtp/article/view/54035
work_keys_str_mv AT zulwisli studentsdigitalintentionspredictionusingcatboost
AT ambiyar studentsdigitalintentionspredictionusingcatboost
AT muhammadanwar studentsdigitalintentionspredictionusingcatboost
AT andhikaherayono studentsdigitalintentionspredictionusingcatboost