Perspectives of push-pull-mooring effects on a desire for switching to alternative crops among tobacco farmers in Thailand: A qualitative study
Introduction Tobacco use contributes significantly to premature deaths worldwide. A key strategy to curb tobacco consumption involves limiting the tobacco supply through the transition to substitute crops. This study aims to provide insight into why tobacco farmers desire to switch to alternative cr...
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| Main Authors: | , , , |
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| Format: | Article |
| Language: | English |
| Published: |
European Publishing
2024-01-01
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| Series: | Tobacco Induced Diseases |
| Subjects: | |
| Online Access: | https://www.tobaccoinduceddiseases.org/Perspectives-of-push-pull-mooring-effects-on-a-desire-for-nswitching-to-alternative,175685,0,2.html |
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| Summary: | Introduction
Tobacco use contributes significantly to premature deaths worldwide.
A key strategy to curb tobacco consumption involves limiting the tobacco supply
through the transition to substitute crops. This study aims to provide insight into
why tobacco farmers desire to switch to alternative crops and the support required
for a successful transition.
Methods
Semi-structured interviews were conducted with 34 tobacco farmers
expressing a desire to transition to other crops in two communities in Thailand.
Data were recorded and transcribed verbatim in Thai and subsequently translated
into English. A deductive content analysis applied the Push-Pull-Mooring (PPM)
framework, contextualizing factors for the transition among tobacco farmers.
Results
Four main categories emerged: 1) push factors, encompassing negative
experiences in growing tobacco, such as poverty, health problems, and
hopelessness; 2) pull factors, representing positive experiences in transitioning
to alternative crops, particularly having a role model; and 3) mooring factors,
highlighting characteristic disadvantages of tobacco farmers, particularly the
receipt of small tobacco growing quotas. The fourth category focused on the
support needed for a successful transition, including the suspension of tobacco
debt payments, access to low-interest loans, and the development of marketing
capabilities.
Conclusions
The study provides a comprehensive understanding of farmers'
motivations to switch from tobacco to alternative crops and outlines the necessary
support for a successful transition. Offering financial assistance and enhancing
the production and marketing capabilities of alternative crops are essential steps
toward facilitating a successful switch for farmers and ensuring a secure livelihood
beyond tobacco farming. |
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| ISSN: | 1617-9625 |