IMPLEMENTATION OF CRM SYSTEM ON SALES OF COSMETIC SUPPLIES AND ACCESSORIES AT BERKAH JAYA KHALISA STORE

In today's digital era, the development of information technology is increasingly rapid and has a major impact on various sectors, including in the fields of business and trade. Customer Relationship Management (CRM) is a strategy used by companies to manage interactions with customers, with t...

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Bibliographic Details
Main Authors: Putri Indriani, Nuriadi Manurung, Wan Mariatul Kifti
Format: Article
Language:English
Published: Universitas Serang Raya 2025-03-01
Series:JSiI (Jurnal Sistem Informasi)
Online Access:https://e-jurnal.lppmunsera.org/index.php/jsii/article/view/10372
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