Service innovation in telecommunication: The path to customer loyalty through enhanced customer satisfaction

Service innovation in telecommunication: The path to customer loyalty through enhanced customer satisfaction

This study focuses on the Nepalese telecom sector, where service innovation is crucial for increasing customer satisfaction and gaining loyalty. In the rapidly evolving technological landscape, telecom service providers must continuously improve their offerings and customer experiences to draw in ne...

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Bibliographic Details
Main Authors: Manoj Kumar Chaudhary, Dinesh Mani Ghimire, Madan Dhungana, Rajesh Kumar Chaudhary, Madhav Adhikari, Shubhechchha Thapa
Format: Article
Language:English
Published: LLC "CPC "Business Perspectives" 2025-01-01
Series:Innovative Marketing
Subjects:
customer loyalty
customer satisfaction
Nepal
service innovation
telecom
Online Access:https://www.businessperspectives.org/images/pdf/applications/publishing/templates/article/assets/21474/IM_2025_01_Chaudhary.pdf
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