Providing an Anti-Marketing Model to Prevent Criminal Behaviors in Online and Digital Businesses
Objective The development of the digital environment in most areas of business has led to an increase in deceptive practices and unconventional behaviors. With the advancement of the digital environment, unconventional channels have emerged, leading to various risks such as life, financial, and beha...
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Main Authors: | Ghasem Zarei, Younes Nikkhah |
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Format: | Article |
Language: | fas |
Published: |
University of Tehran
2024-06-01
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Series: | مدیریت بازرگانی |
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Online Access: | https://jibm.ut.ac.ir/article_97958_3d169e7c120c1ac617dc17e16bb744ed.pdf |
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