STUDENT SATISFACTION, RESULTANT OF MARKETING ORIENTATION OF UNIVERSITY UNDER CURRENT CONDITIONS
The purpose of this work is to present a relevant aspect of marketing approach of the activities carried by universities, respectively knowing, understanding and satisfying students’ needs, the main consumer category of the university product, in the conditions of current market of high education in...
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| Main Authors: | , |
|---|---|
| Format: | Article |
| Language: | English |
| Published: |
University of Pitesti
2012-12-01
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| Series: | Buletin ştiinţific: Universitatea din Piteşti. Seria Ştiinţe Economice |
| Subjects: | |
| Online Access: | http://economic.upit.ro/repec/pdf/2012_3_1.pdf |
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