Understanding corporate social responsibility’s influence on brand reputation, employer branding, and performance
Many studies have explored corporate social responsibility (CSR) outcomes in different contexts, but few empirically examine its effects on brand reputation, employer branding, and performance, considering employees' perspectives, particularly in banking. Consequently, this study aims to examin...
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Main Authors: | Shaista Kamal Khan, Anji Benhamed, Mohammad Soliman, Gamal S. A. Khalifa |
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Format: | Article |
Language: | English |
Published: |
University of the Algarve - ESGHT - CIEO
2024-10-01
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Series: | Tourism & Management Studies |
Subjects: | |
Online Access: | https://www.tmstudies.net/index.php/ectms/article/view/2171 |
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