Strategic management and demarketing in UNESCO WHSs: a comparative analysis of two Croatian tourist destinations

This paper studies the protected cultural property strategic management conducted by UNESCO, the World Heritage Sites (WHS). Its purpose is to explore the measure to which the system of such cultural property management is developed, since its meaning goes beyond the touristic purpose and indicates...

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Bibliographic Details
Main Authors: Krajnović Aleksandra, Raguz Ivona Vrdoljak, Gortan-Carlin Ivana Paula
Format: Article
Language:English
Published: Nicolaus Copernicus University in Toruń 2020-06-01
Series:Bulletin of Geography. Socio-Economic Series
Subjects:
Online Access:https://doi.org/10.2478/bog-2020-0016
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