LOCAL HALAL COSMETIC PRODUCTS PURCHASE INTENTION: KNOWLEDGE, RELIGIOSITY, ATTITUDE, AND ISLAMIC ADVERTISING FACTORS
The demand for halal cosmetic products in various parts of the world has increased, especially in Muslim-majority countries like Indonesia. The potential demand for halal cosmetic products will continue to increase in the future. Indonesia has the opportunity to become the world’s largest producer a...
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| Main Authors: | Moh Farid Najib, Wawan Kusdiana, Izyanti Awang Razli |
|---|---|
| Format: | Article |
| Language: | English |
| Published: |
Muhammadiyah University Press
2022-07-01
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| Series: | Journal of Islamic Economic Laws |
| Subjects: | |
| Online Access: | https://journals2.ums.ac.id/index.php/jisel/article/view/9377 |
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