Komunikasi Corporate Social Responsibility untuk Pemberdayaan Peternak Sapi Perah
Corporate Social Responsibility (CSR) practices performed by companies in Indonesia have not shown significant results in term of community empowerment. This study aims to analyze the influence of effectiveness of CSR communication factors conducted by Dairy Processing Industry on dairy farmer’s emp...
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| Format: | Article |
| Language: | English |
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Asosiasi Pendidikan Tinggi Ilmu Komunikasi (ASPIKOM)
2017-05-01
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| Series: | Jurnal Aspikom |
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| Online Access: | https://jurnalaspikom.org/index.php/aspikom/article/view/137 |
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| author | Natalina Nilamsari Amiruddin Saleh Musa Hubeis Nurmala K Pandjaitan |
| author_facet | Natalina Nilamsari Amiruddin Saleh Musa Hubeis Nurmala K Pandjaitan |
| author_sort | Natalina Nilamsari |
| collection | DOAJ |
| description | Corporate Social Responsibility (CSR) practices performed by companies in Indonesia have not shown significant results in term of community empowerment. This study aims to analyze the influence of effectiveness of CSR communication factors conducted by Dairy Processing Industry on dairy farmer’s empowerment on Pangalengan, West Java. Survey and simple regression analysis were used as research method. This research had sampled 220 dairy farmers as respondents that received CSR program. The result indicates: a) factors that significantly influenced the knowledge and attitude of the farmers were: farmer’s characteristic, external factor, CSR communicator’s capacity, information quality, and communication channel; b) CSR communicator’s capacity, information quality and communication channel have significant influence on the dairy farmer’s empowerment in Pangalengan, c) the effectiveness of CSR communication has significant influence on the dairy farmer’s empowerment in Pangalengan. |
| format | Article |
| id | doaj-art-7f65afd35f99420e99e30bfc7174ed36 |
| institution | DOAJ |
| issn | 2087-0442 2548-8309 |
| language | English |
| publishDate | 2017-05-01 |
| publisher | Asosiasi Pendidikan Tinggi Ilmu Komunikasi (ASPIKOM) |
| record_format | Article |
| series | Jurnal Aspikom |
| spelling | doaj-art-7f65afd35f99420e99e30bfc7174ed362025-08-20T03:10:14ZengAsosiasi Pendidikan Tinggi Ilmu Komunikasi (ASPIKOM)Jurnal Aspikom2087-04422548-83092017-05-0132296310104Komunikasi Corporate Social Responsibility untuk Pemberdayaan Peternak Sapi PerahNatalina Nilamsari0Amiruddin Saleh1Musa Hubeis2Nurmala K Pandjaitan3Fakultas Ilmu Komunikasi Universitas Prof.Dr. Moestopo (Beragama)Fakultas Ekologi Manusia Institut Pertanian BogorFakultas Ekologi Manusia Institut Pertanian BogorFakultas Ekologi Manusia Institut Pertanian BogorCorporate Social Responsibility (CSR) practices performed by companies in Indonesia have not shown significant results in term of community empowerment. This study aims to analyze the influence of effectiveness of CSR communication factors conducted by Dairy Processing Industry on dairy farmer’s empowerment on Pangalengan, West Java. Survey and simple regression analysis were used as research method. This research had sampled 220 dairy farmers as respondents that received CSR program. The result indicates: a) factors that significantly influenced the knowledge and attitude of the farmers were: farmer’s characteristic, external factor, CSR communicator’s capacity, information quality, and communication channel; b) CSR communicator’s capacity, information quality and communication channel have significant influence on the dairy farmer’s empowerment in Pangalengan, c) the effectiveness of CSR communication has significant influence on the dairy farmer’s empowerment in Pangalengan.https://jurnalaspikom.org/index.php/aspikom/article/view/137csr communication, dairy farmer, empowerment |
| spellingShingle | Natalina Nilamsari Amiruddin Saleh Musa Hubeis Nurmala K Pandjaitan Komunikasi Corporate Social Responsibility untuk Pemberdayaan Peternak Sapi Perah Jurnal Aspikom csr communication, dairy farmer, empowerment |
| title | Komunikasi Corporate Social Responsibility untuk Pemberdayaan Peternak Sapi Perah |
| title_full | Komunikasi Corporate Social Responsibility untuk Pemberdayaan Peternak Sapi Perah |
| title_fullStr | Komunikasi Corporate Social Responsibility untuk Pemberdayaan Peternak Sapi Perah |
| title_full_unstemmed | Komunikasi Corporate Social Responsibility untuk Pemberdayaan Peternak Sapi Perah |
| title_short | Komunikasi Corporate Social Responsibility untuk Pemberdayaan Peternak Sapi Perah |
| title_sort | komunikasi corporate social responsibility untuk pemberdayaan peternak sapi perah |
| topic | csr communication, dairy farmer, empowerment |
| url | https://jurnalaspikom.org/index.php/aspikom/article/view/137 |
| work_keys_str_mv | AT natalinanilamsari komunikasicorporatesocialresponsibilityuntukpemberdayaanpeternaksapiperah AT amiruddinsaleh komunikasicorporatesocialresponsibilityuntukpemberdayaanpeternaksapiperah AT musahubeis komunikasicorporatesocialresponsibilityuntukpemberdayaanpeternaksapiperah AT nurmalakpandjaitan komunikasicorporatesocialresponsibilityuntukpemberdayaanpeternaksapiperah |