CAPITALIZATION OF BODY IN MODERN MUSIC VIDEOS

The current article studies capitalization of body in the context of the sociological theory of Pierre Bourdieu and his followers. The results of the qualitative visual analysis of Russian music pop videos from the perspective of various patterns of using body as a physical, erotic and symbolic capi...

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Main Authors: A. M. Pivovarov, D. V. Tkachuk
Format: Article
Language:English
Published: Saint Petersburg Electrotechnical University 2019-04-01
Series:Дискурс
Subjects:
Online Access:https://discourse.elpub.ru/jour/article/view/251
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author A. M. Pivovarov
D. V. Tkachuk
author_facet A. M. Pivovarov
D. V. Tkachuk
author_sort A. M. Pivovarov
collection DOAJ
description The current article studies capitalization of body in the context of the sociological theory of Pierre Bourdieu and his followers. The results of the qualitative visual analysis of Russian music pop videos from the perspective of various patterns of using body as a physical, erotic and symbolic capital are demonstrated. Based on the data obtained, three main patterns of capitalization of corporeality are identified: body transformation that marks one's position in the social hierarchy, regulation of body images symbolic value, and legitimization of gender strategies used for erotic capital accumulation and conversion.
format Article
id doaj-art-7ef5b54d8be44970b5cb3288ceb977a7
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issn 2412-8562
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publishDate 2019-04-01
publisher Saint Petersburg Electrotechnical University
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series Дискурс
spelling doaj-art-7ef5b54d8be44970b5cb3288ceb977a72025-08-20T02:53:53ZengSaint Petersburg Electrotechnical UniversityДискурс2412-85622658-77772019-04-0152788910.32603/2412-8562-2019-5-2-78-89250CAPITALIZATION OF BODY IN MODERN MUSIC VIDEOSA. M. Pivovarov0D. V. Tkachuk1Saint Petersburg State UniversitySaint Petersburg State UniversityThe current article studies capitalization of body in the context of the sociological theory of Pierre Bourdieu and his followers. The results of the qualitative visual analysis of Russian music pop videos from the perspective of various patterns of using body as a physical, erotic and symbolic capital are demonstrated. Based on the data obtained, three main patterns of capitalization of corporeality are identified: body transformation that marks one's position in the social hierarchy, regulation of body images symbolic value, and legitimization of gender strategies used for erotic capital accumulation and conversion.https://discourse.elpub.ru/jour/article/view/251corporealityphysical capitalerotic capitalsymbolic capitalbourdieusexualitymusic videospop musicmusic industry
spellingShingle A. M. Pivovarov
D. V. Tkachuk
CAPITALIZATION OF BODY IN MODERN MUSIC VIDEOS
Дискурс
corporeality
physical capital
erotic capital
symbolic capital
bourdieu
sexuality
music videos
pop music
music industry
title CAPITALIZATION OF BODY IN MODERN MUSIC VIDEOS
title_full CAPITALIZATION OF BODY IN MODERN MUSIC VIDEOS
title_fullStr CAPITALIZATION OF BODY IN MODERN MUSIC VIDEOS
title_full_unstemmed CAPITALIZATION OF BODY IN MODERN MUSIC VIDEOS
title_short CAPITALIZATION OF BODY IN MODERN MUSIC VIDEOS
title_sort capitalization of body in modern music videos
topic corporeality
physical capital
erotic capital
symbolic capital
bourdieu
sexuality
music videos
pop music
music industry
url https://discourse.elpub.ru/jour/article/view/251
work_keys_str_mv AT ampivovarov capitalizationofbodyinmodernmusicvideos
AT dvtkachuk capitalizationofbodyinmodernmusicvideos