Ultimate bias. Memorabilia, K-pop and fandom identities

This article puts forward a sustained approach in the perception of the processes of construction of – individual and collective – meanings and identities in relation to the musical (sub)genre K-pop. Thus, contrary to the logic that emphasizes the loss of relevance of the CD, we tried to demonstrate...

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Main Authors: Paula Guerra, Sofia Sousa
Format: Article
Language:English
Published: DINÂMIA’CET – IUL, Centre for Socioeconomic and Territorial Studies 2021-10-01
Series:Cidades, Comunidades e Território
Subjects:
Online Access:https://journals.openedition.org/cidades/4244
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author Paula Guerra
Sofia Sousa
author_facet Paula Guerra
Sofia Sousa
author_sort Paula Guerra
collection DOAJ
description This article puts forward a sustained approach in the perception of the processes of construction of – individual and collective – meanings and identities in relation to the musical (sub)genre K-pop. Thus, contrary to the logic that emphasizes the loss of relevance of the CD, we tried to demonstrate that – as an object of memorabilia and musical consumption – it remains alive within the K-pop culture. In fact, not only the CD, but also other memorabilia items that emphasize the creation of visual and identity narratives, in the sense that they are seen as a means to establish, maintain and cement a relationship with the idol. Thus, in parallel to the fact that K-pop, as a musical genre, has a global character, it also highlights individual, regional and local aspects, mainly due to the variety of products that are produced, following a personalisation logic at the same time as we are facing a mass selling process. Thus, through the use of a qualitative methodology (Guerra, 2021; Pink, 2020), we intend to analyze the memorabilia items of seven Portuguese K-pop fans, in order to perceive the processes of identity creation, but also to denote the symbologies and meanings that are built around the items.
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series Cidades, Comunidades e Território
spelling doaj-art-7e8918c68b7845da9e7a7c2d94b361f22025-08-20T01:54:40ZengDINÂMIA’CET – IUL, Centre for Socioeconomic and Territorial StudiesCidades, Comunidades e Território2182-30302021-10-01Ultimate bias. Memorabilia, K-pop and fandom identitiesPaula GuerraSofia SousaThis article puts forward a sustained approach in the perception of the processes of construction of – individual and collective – meanings and identities in relation to the musical (sub)genre K-pop. Thus, contrary to the logic that emphasizes the loss of relevance of the CD, we tried to demonstrate that – as an object of memorabilia and musical consumption – it remains alive within the K-pop culture. In fact, not only the CD, but also other memorabilia items that emphasize the creation of visual and identity narratives, in the sense that they are seen as a means to establish, maintain and cement a relationship with the idol. Thus, in parallel to the fact that K-pop, as a musical genre, has a global character, it also highlights individual, regional and local aspects, mainly due to the variety of products that are produced, following a personalisation logic at the same time as we are facing a mass selling process. Thus, through the use of a qualitative methodology (Guerra, 2021; Pink, 2020), we intend to analyze the memorabilia items of seven Portuguese K-pop fans, in order to perceive the processes of identity creation, but also to denote the symbologies and meanings that are built around the items.https://journals.openedition.org/cidades/4244identitiesfandommemorabiliaK-popmusicvisual narratives
spellingShingle Paula Guerra
Sofia Sousa
Ultimate bias. Memorabilia, K-pop and fandom identities
Cidades, Comunidades e Território
identities
fandom
memorabilia
K-pop
music
visual narratives
title Ultimate bias. Memorabilia, K-pop and fandom identities
title_full Ultimate bias. Memorabilia, K-pop and fandom identities
title_fullStr Ultimate bias. Memorabilia, K-pop and fandom identities
title_full_unstemmed Ultimate bias. Memorabilia, K-pop and fandom identities
title_short Ultimate bias. Memorabilia, K-pop and fandom identities
title_sort ultimate bias memorabilia k pop and fandom identities
topic identities
fandom
memorabilia
K-pop
music
visual narratives
url https://journals.openedition.org/cidades/4244
work_keys_str_mv AT paulaguerra ultimatebiasmemorabiliakpopandfandomidentities
AT sofiasousa ultimatebiasmemorabiliakpopandfandomidentities