The client’s behaviour towards the bank in Algeria (Public Bank Vs Foreign Bank)
This paper summarizes the arguments and counterarguments within the scientific discussion regarding the behavioral aspects of customer choice of state or foreign bank banking services. The purpose of the study is to study and analyze the behavior of customers when choosing a bank category (state or...
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Academic Research and Publishing UG
2020-04-01
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| Series: | Financial Markets, Institutions and Risks |
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| Online Access: | https://armgpublishing.com/wp-content/uploads/2020/04/8-2.pdf |
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| author | Zerigui Khadidja |
| author_facet | Zerigui Khadidja |
| author_sort | Zerigui Khadidja |
| collection | DOAJ |
| description | This paper summarizes the arguments and counterarguments within the scientific discussion regarding the behavioral aspects of customer choice of state or foreign bank banking services. The purpose of the study is to study and analyze the behavior of customers when choosing a bank category (state or foreign) to obtain banking services. In order to test the scientific hypotheses, we conducted a survey of clients and bank managers of 12 banks (6 state and 6 foreign). In Algeria, a separate range of financial transactions (in particular, housing lending and investment programs) is entrusted to state-owned banks only, so clients in Algeria do not leave state-owned banks, even if they also start servicing higher-quality foreign banks. The processing of the survey results showed that the key factors that determine the priorities in choosing clients of a state or foreign bank are: the reputation of the bank; tips from friends or acquaintances advice of a bank employee; accident; bank advertising (for foreign banks only). In addition, the choice of bank by a client in Algeria is influenced by behavioral and institutional factors such as religion, traditions and social customs. The survey found that just over half of the customers were satisfied with the services of state-owned banks, while 85% were completely satisfied with new banking technologies, ease of use and time savings among foreign bank clients. The main factors that determine the level of customer satisfaction with banking services are: ease of knowing cash and payment for services; highly efficient organization and simplicity of credit mechanisms; adherence to the principles of Islamic finance by some foreign banks (alternative finance, where loans and savings do not imply interest rates); more advanced banking services (mainly for foreign banks). |
| format | Article |
| id | doaj-art-7946c4b2b8f64c438b491f6eee62ac80 |
| institution | DOAJ |
| issn | 2521-1250 2521-1242 |
| language | English |
| publishDate | 2020-04-01 |
| publisher | Academic Research and Publishing UG |
| record_format | Article |
| series | Financial Markets, Institutions and Risks |
| spelling | doaj-art-7946c4b2b8f64c438b491f6eee62ac802025-08-20T03:03:24ZengAcademic Research and Publishing UGFinancial Markets, Institutions and Risks2521-12502521-12422020-04-014110010810.21272/fmir.4(1).100-108.2020The client’s behaviour towards the bank in Algeria (Public Bank Vs Foreign Bank)Zerigui Khadidja0Dr, Lecturer “B”, Department of Management Sciences, University of Oran2 Mohamed Ben Ahmed, AlgeriaThis paper summarizes the arguments and counterarguments within the scientific discussion regarding the behavioral aspects of customer choice of state or foreign bank banking services. The purpose of the study is to study and analyze the behavior of customers when choosing a bank category (state or foreign) to obtain banking services. In order to test the scientific hypotheses, we conducted a survey of clients and bank managers of 12 banks (6 state and 6 foreign). In Algeria, a separate range of financial transactions (in particular, housing lending and investment programs) is entrusted to state-owned banks only, so clients in Algeria do not leave state-owned banks, even if they also start servicing higher-quality foreign banks. The processing of the survey results showed that the key factors that determine the priorities in choosing clients of a state or foreign bank are: the reputation of the bank; tips from friends or acquaintances advice of a bank employee; accident; bank advertising (for foreign banks only). In addition, the choice of bank by a client in Algeria is influenced by behavioral and institutional factors such as religion, traditions and social customs. The survey found that just over half of the customers were satisfied with the services of state-owned banks, while 85% were completely satisfied with new banking technologies, ease of use and time savings among foreign bank clients. The main factors that determine the level of customer satisfaction with banking services are: ease of knowing cash and payment for services; highly efficient organization and simplicity of credit mechanisms; adherence to the principles of Islamic finance by some foreign banks (alternative finance, where loans and savings do not imply interest rates); more advanced banking services (mainly for foreign banks).https://armgpublishing.com/wp-content/uploads/2020/04/8-2.pdfbankstate bankforeign bankcustomercompetitionbank reputationbanking |
| spellingShingle | Zerigui Khadidja The client’s behaviour towards the bank in Algeria (Public Bank Vs Foreign Bank) Financial Markets, Institutions and Risks bank state bank foreign bank customer competition bank reputation banking |
| title | The client’s behaviour towards the bank in Algeria (Public Bank Vs Foreign Bank) |
| title_full | The client’s behaviour towards the bank in Algeria (Public Bank Vs Foreign Bank) |
| title_fullStr | The client’s behaviour towards the bank in Algeria (Public Bank Vs Foreign Bank) |
| title_full_unstemmed | The client’s behaviour towards the bank in Algeria (Public Bank Vs Foreign Bank) |
| title_short | The client’s behaviour towards the bank in Algeria (Public Bank Vs Foreign Bank) |
| title_sort | client s behaviour towards the bank in algeria public bank vs foreign bank |
| topic | bank state bank foreign bank customer competition bank reputation banking |
| url | https://armgpublishing.com/wp-content/uploads/2020/04/8-2.pdf |
| work_keys_str_mv | AT zeriguikhadidja theclientsbehaviourtowardsthebankinalgeriapublicbankvsforeignbank AT zeriguikhadidja clientsbehaviourtowardsthebankinalgeriapublicbankvsforeignbank |