The role of content marketing in the promotion of medical goods and services
The main purpose of the research is highlighting the role of quality medical content marketing, the main problems that arise in the implementation of content strategies on the example of modern Sumy medical institutions, providing recommendations for its improvement. Systematization literary sources...
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| Main Authors: | Yuriy Prudnikov, Anastasiya Nazarenko |
|---|---|
| Format: | Article |
| Language: | English |
| Published: |
Academic Research and Publishing UG (i. G.)
2021-03-01
|
| Series: | Health Economics and Management Review |
| Subjects: | |
| Online Access: | https://armgpublishing.sumdu.edu.ua/wp-content/uploads/2021/06/hem_1_2021_23_29.pdf |
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