Research on Evolutionary Model and Dynamic Analysis for Internet Public Opinion Spreading

Internet public opinion has developed rapidly in recent years, which has more influence on society. The relevant problems of Internet public opinion have become the hotspots of research. The complexity of Internet public opinion spreading brings difficulties to research and analysis. For the problem...

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Main Authors: Wei Zhang, Yong Chen
Format: Article
Language:English
Published: Wiley 2021-01-01
Series:Complexity
Online Access:http://dx.doi.org/10.1155/2021/8788960
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author Wei Zhang
Yong Chen
author_facet Wei Zhang
Yong Chen
author_sort Wei Zhang
collection DOAJ
description Internet public opinion has developed rapidly in recent years, which has more influence on society. The relevant problems of Internet public opinion have become the hotspots of research. The complexity of Internet public opinion spreading brings difficulties to research and analysis. For the problems of Internet public opinion spreading, an evolutionary model of Internet public opinion spreading is built based on evolutionary game theory in this paper, considering three subjects including Internet media, Internet users, and government. Then, the evolutionary stable strategies of the Internet public opinion spreading system are studied. Finally, the influences of the stable strategy of the Internet public opinion spreading system are analyzed through simulation. Relevant conclusions are obtained. The results show that there are multiple possible stable strategies in the evolution of Internet public opinion. The different initial probabilities of the strategy lead to the different stable strategies of the evolutionary system. The stable strategy is influenced by some factors, such as the punished loss of Internet media, the gain of Internet users from government controlling, and the cost of government. These conclusions have a certain guiding significance to Internet public opinion management and control.
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institution Kabale University
issn 1076-2787
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language English
publishDate 2021-01-01
publisher Wiley
record_format Article
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spelling doaj-art-76d84c8387154652b951a9e02ada25ed2025-02-03T06:12:51ZengWileyComplexity1076-27871099-05262021-01-01202110.1155/2021/87889608788960Research on Evolutionary Model and Dynamic Analysis for Internet Public Opinion SpreadingWei Zhang0Yong Chen1School of Traffic and Transportation, Lanzhou Jiaotong University, Lanzhou 730070, ChinaSchool of Electronic and Information Engineering, Lanzhou Jiaotong University, Lanzhou 730070, ChinaInternet public opinion has developed rapidly in recent years, which has more influence on society. The relevant problems of Internet public opinion have become the hotspots of research. The complexity of Internet public opinion spreading brings difficulties to research and analysis. For the problems of Internet public opinion spreading, an evolutionary model of Internet public opinion spreading is built based on evolutionary game theory in this paper, considering three subjects including Internet media, Internet users, and government. Then, the evolutionary stable strategies of the Internet public opinion spreading system are studied. Finally, the influences of the stable strategy of the Internet public opinion spreading system are analyzed through simulation. Relevant conclusions are obtained. The results show that there are multiple possible stable strategies in the evolution of Internet public opinion. The different initial probabilities of the strategy lead to the different stable strategies of the evolutionary system. The stable strategy is influenced by some factors, such as the punished loss of Internet media, the gain of Internet users from government controlling, and the cost of government. These conclusions have a certain guiding significance to Internet public opinion management and control.http://dx.doi.org/10.1155/2021/8788960
spellingShingle Wei Zhang
Yong Chen
Research on Evolutionary Model and Dynamic Analysis for Internet Public Opinion Spreading
Complexity
title Research on Evolutionary Model and Dynamic Analysis for Internet Public Opinion Spreading
title_full Research on Evolutionary Model and Dynamic Analysis for Internet Public Opinion Spreading
title_fullStr Research on Evolutionary Model and Dynamic Analysis for Internet Public Opinion Spreading
title_full_unstemmed Research on Evolutionary Model and Dynamic Analysis for Internet Public Opinion Spreading
title_short Research on Evolutionary Model and Dynamic Analysis for Internet Public Opinion Spreading
title_sort research on evolutionary model and dynamic analysis for internet public opinion spreading
url http://dx.doi.org/10.1155/2021/8788960
work_keys_str_mv AT weizhang researchonevolutionarymodelanddynamicanalysisforinternetpublicopinionspreading
AT yongchen researchonevolutionarymodelanddynamicanalysisforinternetpublicopinionspreading