How Black Creators Stopped The Clock on TikTok

Between June and July 2021, a number of Black creators banded together on TikTok and withheld from creating content – they went on strike. This sudden protest came after outcries from Black creators, who claimed that they created many of the viral dances on the platform, whilst their white counterpa...

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Main Author: Yvonne Ile
Format: Article
Language:Bosnian
Published: INSAM Institute for Contemporary Artistic Music 2021-07-01
Series:INSAM
Subjects:
Online Access:https://insamjournal.com/index.php/ij/article/view/98
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author Yvonne Ile
author_facet Yvonne Ile
author_sort Yvonne Ile
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description Between June and July 2021, a number of Black creators banded together on TikTok and withheld from creating content – they went on strike. This sudden protest came after outcries from Black creators, who claimed that they created many of the viral dances on the platform, whilst their white counterparts received the accolades. I propose that this strike is a result of underlying bias, antagonisms and an unresolved history of musical and artistic plagiarism from Black creators. Inspired by how race is presented in the media and focusing on novel media platforms like Instagram and TikTok, I assert that creative works by Black creators and subsequently their ownership, use and replication, need to be studied within popular culture.
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spelling doaj-art-7465bb95392948e1aa29e0cae4e1c4e52025-08-20T03:53:51ZbosINSAM Institute for Contemporary Artistic MusicINSAM2637-18982021-07-0186079https://doi.org/10.51191/issn.2637-1898.2022.5.8.60How Black Creators Stopped The Clock on TikTokYvonne Ile0Institute of Contemporary Music Performance / University of West London, London, United KingdomBetween June and July 2021, a number of Black creators banded together on TikTok and withheld from creating content – they went on strike. This sudden protest came after outcries from Black creators, who claimed that they created many of the viral dances on the platform, whilst their white counterparts received the accolades. I propose that this strike is a result of underlying bias, antagonisms and an unresolved history of musical and artistic plagiarism from Black creators. Inspired by how race is presented in the media and focusing on novel media platforms like Instagram and TikTok, I assert that creative works by Black creators and subsequently their ownership, use and replication, need to be studied within popular culture.https://insamjournal.com/index.php/ij/article/view/98cultural appropriationinternetartistic plagiarismsocial mediaexpressiontiktokblack musicblack creatorsblack tiktokblack tiktok strike
spellingShingle Yvonne Ile
How Black Creators Stopped The Clock on TikTok
INSAM
cultural appropriation
internet
artistic plagiarism
social media
expression
tiktok
black music
black creators
black tiktok
black tiktok strike
title How Black Creators Stopped The Clock on TikTok
title_full How Black Creators Stopped The Clock on TikTok
title_fullStr How Black Creators Stopped The Clock on TikTok
title_full_unstemmed How Black Creators Stopped The Clock on TikTok
title_short How Black Creators Stopped The Clock on TikTok
title_sort how black creators stopped the clock on tiktok
topic cultural appropriation
internet
artistic plagiarism
social media
expression
tiktok
black music
black creators
black tiktok
black tiktok strike
url https://insamjournal.com/index.php/ij/article/view/98
work_keys_str_mv AT yvonneile howblackcreatorsstoppedtheclockontiktok