Boosting popularity: Folk theories and algorithmic resistance of visibility contests in the comment sections

This study examines the collective actions of Chinese netizens in contesting algorithm visibility through popularity-boosting comments. Employing a netnographic approach within the theoretical frameworks of algorithm resistance and folk theories, the research analyzes popularity-boosting comments (...

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Bibliographic Details
Main Author: Guoning Zhao
Format: Article
Language:English
Published: SAGE Publishing 2025-06-01
Series:Big Data & Society
Online Access:https://doi.org/10.1177/20539517251331949
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