STRATEGIES OF MANIPULATIVE RHETORIC IN THE ENGLISH-LANGUAGE BUSINESS MEDIA DISCOURSE
The aim of the study is to identify manipulative strategies implemented through the use of collocations, clichés, idioms, and set phrases in the English-language business media discourse. A quantitative analysis of samples collected from publications in “The Economist” was conducted. The research hy...
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Format: | Article |
Language: | English |
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Volgograd State University
2024-12-01
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Series: | Vestnik Volgogradskogo Gosudarstvennogo Universiteta. Seriâ 2. Âzykoznanie |
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Online Access: | https://l.jvolsu.com/index.php/en/archive-en/942-science-journal-of-volsu-linguistics-2024-vol-23-no-6/materials-and-reports/2860-malyuga-e-n-madinyan-e-i-strategies-of-manipulative-rhetoric-in-english-language-business-media-discourse |
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author | Elena N. Malyuga Elena I. Madinyan |
author_facet | Elena N. Malyuga Elena I. Madinyan |
author_sort | Elena N. Malyuga |
collection | DOAJ |
description | The aim of the study is to identify manipulative strategies implemented through the use of collocations, clichés, idioms, and set phrases in the English-language business media discourse. A quantitative analysis of samples collected from publications in “The Economist” was conducted. The research hypothesis proposes that manipulative strategies in the English-language business discourse are realized through the deliberate
choice of collocations, clichés, idioms, and set phrases, which serve as tools for shaping public opinion. The study identified five manipulative strategies. It was established that manipulation through imagery-based expressions is the most frequently employed strategy, while evaluative assessments of factual content and manipulation by criticism are less frequent. The least utilized strategies are manipulation through antithesis and generalization, manipulation via vague or euphemistic language constructions. The research confirmed that collocations, clichés,
idioms, and set phrases are extensively used in the English-language business media discourse to implement manipulative strategies, and several strategies may be joined within a single utterance. The findings may have scientific implications, particularly for scholars and professionals in media and business communication. |
format | Article |
id | doaj-art-731af0111b32459f8975a449b2072446 |
institution | Kabale University |
issn | 1998-9911 2409-1979 |
language | English |
publishDate | 2024-12-01 |
publisher | Volgograd State University |
record_format | Article |
series | Vestnik Volgogradskogo Gosudarstvennogo Universiteta. Seriâ 2. Âzykoznanie |
spelling | doaj-art-731af0111b32459f8975a449b20724462025-01-19T18:26:33ZengVolgograd State UniversityVestnik Volgogradskogo Gosudarstvennogo Universiteta. Seriâ 2. Âzykoznanie1998-99112409-19792024-12-0123618119210.15688/jvolsu2.2024.6.13STRATEGIES OF MANIPULATIVE RHETORIC IN THE ENGLISH-LANGUAGE BUSINESS MEDIA DISCOURSEElena N. Malyuga0https://orcid.org/0000-0002-6935-0661Elena I. Madinyan1https://orcid.org/0000-0003-3901-1260Peoples’ Friendship University of Russia named after Patrice Lumumba, Moscow, RussiaPeoples’ Friendship University of Russia named after Patrice Lumumba, Moscow, RussiaThe aim of the study is to identify manipulative strategies implemented through the use of collocations, clichés, idioms, and set phrases in the English-language business media discourse. A quantitative analysis of samples collected from publications in “The Economist” was conducted. The research hypothesis proposes that manipulative strategies in the English-language business discourse are realized through the deliberate choice of collocations, clichés, idioms, and set phrases, which serve as tools for shaping public opinion. The study identified five manipulative strategies. It was established that manipulation through imagery-based expressions is the most frequently employed strategy, while evaluative assessments of factual content and manipulation by criticism are less frequent. The least utilized strategies are manipulation through antithesis and generalization, manipulation via vague or euphemistic language constructions. The research confirmed that collocations, clichés, idioms, and set phrases are extensively used in the English-language business media discourse to implement manipulative strategies, and several strategies may be joined within a single utterance. The findings may have scientific implications, particularly for scholars and professionals in media and business communication.https://l.jvolsu.com/index.php/en/archive-en/942-science-journal-of-volsu-linguistics-2024-vol-23-no-6/materials-and-reports/2860-malyuga-e-n-madinyan-e-i-strategies-of-manipulative-rhetoric-in-english-language-business-media-discoursemanipulative rhetoricbusiness media discoursecollocationclichéidiomset phraselexicalsemantic analysis |
spellingShingle | Elena N. Malyuga Elena I. Madinyan STRATEGIES OF MANIPULATIVE RHETORIC IN THE ENGLISH-LANGUAGE BUSINESS MEDIA DISCOURSE Vestnik Volgogradskogo Gosudarstvennogo Universiteta. Seriâ 2. Âzykoznanie manipulative rhetoric business media discourse collocation cliché idiom set phrase lexicalsemantic analysis |
title | STRATEGIES OF MANIPULATIVE RHETORIC IN THE ENGLISH-LANGUAGE BUSINESS MEDIA DISCOURSE |
title_full | STRATEGIES OF MANIPULATIVE RHETORIC IN THE ENGLISH-LANGUAGE BUSINESS MEDIA DISCOURSE |
title_fullStr | STRATEGIES OF MANIPULATIVE RHETORIC IN THE ENGLISH-LANGUAGE BUSINESS MEDIA DISCOURSE |
title_full_unstemmed | STRATEGIES OF MANIPULATIVE RHETORIC IN THE ENGLISH-LANGUAGE BUSINESS MEDIA DISCOURSE |
title_short | STRATEGIES OF MANIPULATIVE RHETORIC IN THE ENGLISH-LANGUAGE BUSINESS MEDIA DISCOURSE |
title_sort | strategies of manipulative rhetoric in the english language business media discourse |
topic | manipulative rhetoric business media discourse collocation cliché idiom set phrase lexicalsemantic analysis |
url | https://l.jvolsu.com/index.php/en/archive-en/942-science-journal-of-volsu-linguistics-2024-vol-23-no-6/materials-and-reports/2860-malyuga-e-n-madinyan-e-i-strategies-of-manipulative-rhetoric-in-english-language-business-media-discourse |
work_keys_str_mv | AT elenanmalyuga strategiesofmanipulativerhetoricintheenglishlanguagebusinessmediadiscourse AT elenaimadinyan strategiesofmanipulativerhetoricintheenglishlanguagebusinessmediadiscourse |