Business Networking As A Determining Factor for The Success of Millennial Farmers' Business Performance; A Perspective to Ensure Agricultural Sustainability in Indonesia
Indonesia has a serious problem ensuring its agricultural system's sustainability because the millennial generation is less interested in participating as farmers. Mapping the causes of the success of millennial farmers is important information in building agricultural systems in Indonesia...
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| Main Authors: | , |
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| Format: | Article |
| Language: | English |
| Published: |
Society for Innovative Agriculture
2025-04-01
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| Series: | Journal of Global Innovations in Agricultural Sciences |
| Online Access: | https://jgiass.com/pdf-reader.php?file=Business-Networking-As-A-Determining-Factor-for-The-Success-of-Millennial-Farmers---Business-Performance;-A-Perspective-to-Ensure-Agricultural-Sustainability-in-Indonesia.pdf&path=issue_papers |
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| Summary: | Indonesia has a serious problem ensuring its agricultural system's sustainability because the millennial generation is less interested in participating as farmers. Mapping the causes of the success of millennial farmers is important information in building agricultural systems in Indonesia. This study aims to determine the factors that drive the success of millennial farmers' business performance in managing their business in Central Java province. Data was collected from 135 millennial farmers in Central Java province using a cluster random sampling technique. Analytical techniques to assess the successful performance of millennial farmers' businesses use structural equation modeling (SEM)) with a Partial Least Square (PLS) approach. The results showed that the business performance of millennial farmers in Central Java province was influenced by their ability to build business networks. The ability to create knowledge and the ability to innovate do not affect the performance of the business. This research also provides information that the ability to build a business network also affects the creation of knowledge and innovation of millennial farmers. Knowledge creation affects the innovation power of millennial farmers. Thus, recommendations that can be given so that agricultural development can be sustainable and attract the millennial generation's interest in doing business in the agricultural sector must facilitate millennial farmers in building their business networks. This conclusion is still valid for millennial farmers in Central Java province, so if it is to be made a national-level policy, it is necessary to conduct research with a wider scope, which represents the millennial farmer population from all over Indonesia.
Keywords: Business network, millennial farmer, PLS-SEM, business performance, Indonesia. |
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| ISSN: | 2788-4538 2788-4546 |