Unveiling the Determinant of Humanized Business Intention Among Malaysia SMEs
This study investigates the factors influencing the intention to humanize business practices among small and medium-sized enterprises (SMEs) in Malaysia. Drawing upon the Theory of Planned Behavior, four key factors were examined: attitude toward humanizing business practices, subjective norms, perc...
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| Format: | Article |
| Language: | English |
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MDPI AG
2025-02-01
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| Series: | Administrative Sciences |
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| Online Access: | https://www.mdpi.com/2076-3387/15/2/47 |
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| author | Dzuljastri Abdul Razak Suhaimi Mhd. Sarif Abdullah Sarwar |
| author_facet | Dzuljastri Abdul Razak Suhaimi Mhd. Sarif Abdullah Sarwar |
| author_sort | Dzuljastri Abdul Razak |
| collection | DOAJ |
| description | This study investigates the factors influencing the intention to humanize business practices among small and medium-sized enterprises (SMEs) in Malaysia. Drawing upon the Theory of Planned Behavior, four key factors were examined: attitude toward humanizing business practices, subjective norms, perceived behavioral control, and human practice knowledge. A quantitative research approach was employed, with data collected through self-administered questionnaires distributed to 250 SME owners and managers in the Klang Valley region. The results, analyzed using Partial Least Squares Structural Equation Modeling (PLS-SEM), revealed that all four factors significantly influenced the intention to humanize business practices among SMEs. Specifically, perceived behavioral control emerged as the strongest predictor, followed by attitude, human practice knowledge, and subjective norms. The findings underscore the importance of fostering positive attitudes, leveraging social influences, enhancing perceived control, and promoting knowledge of humane practices to facilitate the adoption of human-centered approaches in SME business operations. The study contributes to a deeper understanding of the drivers influencing the intention to humanize business practices and provides practical insights for policymakers and SME stakeholders in promoting sustainable and ethical business practices. |
| format | Article |
| id | doaj-art-70d0cbd0b1ef4326bfa36f1d1d704c3c |
| institution | DOAJ |
| issn | 2076-3387 |
| language | English |
| publishDate | 2025-02-01 |
| publisher | MDPI AG |
| record_format | Article |
| series | Administrative Sciences |
| spelling | doaj-art-70d0cbd0b1ef4326bfa36f1d1d704c3c2025-08-20T03:11:06ZengMDPI AGAdministrative Sciences2076-33872025-02-011524710.3390/admsci15020047Unveiling the Determinant of Humanized Business Intention Among Malaysia SMEsDzuljastri Abdul Razak0Suhaimi Mhd. Sarif1Abdullah Sarwar2International Institute for Halal Research and Training, International Islamic University Malaysia, Kuala Lumpur 50728, MalaysiaKulliyyah of Economics and Management Sciences, International Islamic University Malaysia, Kuala Lumpur 50728, MalaysiaFaculty of Management, Multimedia University, Cyberjaya 63100, MalaysiaThis study investigates the factors influencing the intention to humanize business practices among small and medium-sized enterprises (SMEs) in Malaysia. Drawing upon the Theory of Planned Behavior, four key factors were examined: attitude toward humanizing business practices, subjective norms, perceived behavioral control, and human practice knowledge. A quantitative research approach was employed, with data collected through self-administered questionnaires distributed to 250 SME owners and managers in the Klang Valley region. The results, analyzed using Partial Least Squares Structural Equation Modeling (PLS-SEM), revealed that all four factors significantly influenced the intention to humanize business practices among SMEs. Specifically, perceived behavioral control emerged as the strongest predictor, followed by attitude, human practice knowledge, and subjective norms. The findings underscore the importance of fostering positive attitudes, leveraging social influences, enhancing perceived control, and promoting knowledge of humane practices to facilitate the adoption of human-centered approaches in SME business operations. The study contributes to a deeper understanding of the drivers influencing the intention to humanize business practices and provides practical insights for policymakers and SME stakeholders in promoting sustainable and ethical business practices.https://www.mdpi.com/2076-3387/15/2/47intentionhumanize business practicesSMEsMalaysiaattitudeknowledge |
| spellingShingle | Dzuljastri Abdul Razak Suhaimi Mhd. Sarif Abdullah Sarwar Unveiling the Determinant of Humanized Business Intention Among Malaysia SMEs Administrative Sciences intention humanize business practices SMEs Malaysia attitude knowledge |
| title | Unveiling the Determinant of Humanized Business Intention Among Malaysia SMEs |
| title_full | Unveiling the Determinant of Humanized Business Intention Among Malaysia SMEs |
| title_fullStr | Unveiling the Determinant of Humanized Business Intention Among Malaysia SMEs |
| title_full_unstemmed | Unveiling the Determinant of Humanized Business Intention Among Malaysia SMEs |
| title_short | Unveiling the Determinant of Humanized Business Intention Among Malaysia SMEs |
| title_sort | unveiling the determinant of humanized business intention among malaysia smes |
| topic | intention humanize business practices SMEs Malaysia attitude knowledge |
| url | https://www.mdpi.com/2076-3387/15/2/47 |
| work_keys_str_mv | AT dzuljastriabdulrazak unveilingthedeterminantofhumanizedbusinessintentionamongmalaysiasmes AT suhaimimhdsarif unveilingthedeterminantofhumanizedbusinessintentionamongmalaysiasmes AT abdullahsarwar unveilingthedeterminantofhumanizedbusinessintentionamongmalaysiasmes |