Inside Out: The Meming of Art and the Art of Meming

This paper explores memes in a dialogue with artwork. In memes, it seeks “classical/traditional” artworks of the “standardized/analog” history of art, namely, the chosen works from the canon. In this search and analysis, this paper defines the position of the “high art” and its meaning in the chaoti...

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Bibliographic Details
Main Author: Ana Knežević
Format: Article
Language:Bosnian
Published: INSAM Institute for Contemporary Artistic Music 2021-07-01
Series:INSAM
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Online Access:https://insamjournal.com/index.php/ij/article/view/102
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Summary:This paper explores memes in a dialogue with artwork. In memes, it seeks “classical/traditional” artworks of the “standardized/analog” history of art, namely, the chosen works from the canon. In this search and analysis, this paper defines the position of the “high art” and its meaning in the chaotic environment created by tools such as Web 3.0. On the other hand, through a comparative approach, the paper maps different influences of the meme culture on the creation of contemporary drawings and paintings on a regional and international level, based on several examples chosen by the ‘culture algorithm’. Through this type of analysis, this paper represents an experiment in thinking about the “art of memes” and “the art of meming the art”, and it offers a view on the contemporary position of the internet meme in the history of art and also on the position of the history of art in popular meme culture.
ISSN:2637-1898