Insights into Rural Consumers’ Perceptions on Digital Payment Systems
This study uses structured questionnaires to determine the factors that affect rural Indian consumers’ adoption of bank-launched electronic payments products. The paper aims to identify certain demographic characteristics that influence digital payment and to uncover dimensions of factors that influ...
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| Main Authors: | Jayaraj Mary Metilda, Sarkar Bibek |
|---|---|
| Format: | Article |
| Language: | English |
| Published: |
EDP Sciences
2024-01-01
|
| Series: | ITM Web of Conferences |
| Online Access: | https://www.itm-conferences.org/articles/itmconf/pdf/2024/11/itmconf_icaetm2024_01020.pdf |
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