'Mapping' Knowledge Dissemination
Metaphors are commonly used in communication about complex health issues and interventions, such as immunotherapy. This study maps the use of metaphors in communication about immunotherapy and explores differences and similarities in scientific and newspaper articles, with the aim to reveal the con...
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| Main Authors: | , , , , |
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| Format: | Article |
| Language: | English |
| Published: |
University of Zurich, IKMZ – Department of Communication and Media Research
2025-01-01
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| Series: | European Journal of Health Communication (EJHC) |
| Subjects: | |
| Online Access: | https://ejhc.org/article/view/5228 |
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